2013 Detroit Auto Show Coverage
The big show is finally here, with new vehicles and concepts being revealed.
While Chevrolet will likely put its stamp on the show with the anticipated reveal of the 2014 Corvette, there are still plenty of other great cars to look forward to. Among them are the BMW 4 Series, the 2014 Lexus IS, 2014 Infiniti Q50, Hyundai Genesis Sedan Concept (seen above) and a new Honda Fit-based Crossover. Look for coverage starting January 13th, with more to follow on the first press day, January 14th.
Read all about the 2013 Detroit Auto Show at AutoGuide.com
More: 2013 Detroit Auto Show Coverage on AutoGuide.com
Chrysler Group LLC to Feature Mopar Garage at 2013 North American International Auto Show
Walls of Mopar Accessories for Dodge Dart, Fiat 500 and SRT Viper
• 1,015 sq.-ft. garage and more than 300 quality-tested Mopar performance parts and accessories
• Exhibit to feature full line of Mopar custom, commercial-grade cabinetry and toolboxes
January 12, 2013 , Auburn Hills, Mich. -
Chrysler Group LLC will be parking a garage at this year’s North American International Auto Show in Detroit . . . and walls of Mopar parts and accessories for the company’s Dodge Dart, Fiat 500 and SRT Viper.
A 1,015 sq.-ft. garage exhibit will feature select Mopar parts and accessories for the all-new 2013 SRT Viper and Dodge Dart. In the Fiat display, a glass wall of Mopar parts and accessories for the Fiat 500 will also be on display. In total, more than 300 Mopar performance parts and accessories will be shown.
“Mopar offers more than 500,000 quality-tested parts and accessories throughout the world,” said Pietro Gorlier, President and CEO of Mopar, Chrysler Group LLC’s service, parts and customer-care brand. “We want to give show-goers a glimpse of how they can personalize and accessorize some of our new vehicles and furnish their garage in full Mopar style.”
Inside of the Mopar garage will be a fully Moparized all-new 2013 SRT Viper and the Dodge Dart Slingshot. In addition to these vehicles and other parts, accessories and Moparabilia, both NHRA 2012 championship trophies won by Pro Stock driver Allen Johnson and Funny Car racer Jack Beckman will also be highlighted in the display.
For show-goers who want to create their own Mopar garage, Mopar now offers high-end commercial-grade toolboxes that feature the brand’s logo and are available in three colors: Mopar Blue, HEMI Orange and White. Mopar will also introduce a full line of standard and commercial-grade custom cabinetry. Customers may visit Mopar Authentic Gear to purchase toolboxes and other Moparabilia.
Other Moparized vehicles that will be on display include a Moparized Chrysler Town & Country and the Jeep Sand Trooper that was revealed at last year’s SEMA show in Las Vegas, an ultimate off-road vehicle that highlights features from Mopar’s new Jeep Performance Parts portfolio.
Mopar has introduced numerous industry-first features including:
• Vehicle-information apps: first to introduce smartphone vehicle-information applications, a new channel of communication with consumers
• Electronic owner manuals: first to introduce traditional owner manuals in a DVD and brief user-guide format and first to offer complete vehicle-information kits in Spanish
• Wi-Fi: first to offer customers the ability to make their vehicle a wireless hot spot
• Wireless charging: first to introduce in-vehicle wireless charging for portable devices
• Electronic Vehicle Tracking System (EVTS): first to market with a new interactive vehicle tracking device that sends owner a text when vehicle is driven too fast or too far based on pre-set parameters
• 2011 Mopar Challenger Drag Pak: first to introduce a 500-plus cubic-inch V-10 drag-race package car
• Brand-specific customer care telephone lines: first to offer Sunday service hours for customers
• WiTECH: first to support vehicle diagnosis and software updates leveraging off-the-shelf personal computers and a dedicated wireless tool network
About the Mopar Brand
Mopar is Chrysler Group LLC’s service, parts and customer-care brand and distributes 280,000 parts and accessories. With the creation of the Chrysler Group and Fiat SpA partnership, Mopar is extending its global reach, integrating service, parts and customer-care operations in order to enhance dealer and customer support worldwide. Combined with Fiat SpA, Mopar’s global portfolio includes more than 500,000 parts and accessories that are distributed in more than 120 countries. Mopar is the source for all genuine parts and accessories for Chrysler Group and Fiat SpA brands.
Mopar parts are unique in that they are engineered with the same teams that create factory-authorized vehicle specifications for Chrysler Group and Fiat SpA vehicles — a direct connection that no other aftermarket parts company can provide. A complete list of Mopar accessories and performance parts is available at Mopar Parts ? Buy Chrysler, Dodge, Jeep, Ram, Fiat Parts & Accessories Online.
More than 75 Years of Mopar
Mopar (a simple contraction of the words MOtor and PARts) was trademarked for antifreeze product in 1937. The Mopar brand made its mark in the 1960s — the muscle-car era. The Chrysler Corporation built race-ready Dodge and Plymouth “package cars” equipped with special high-performance parts. Mopar carried a line of “special parts” for super-stock drag racers and developed its racing parts division called Mopar Performance Parts to enhance speed and handling for both road and racing use. The brand has expanded to include technical service and customer support.
I watched the unveiling of the new Corvette, live last night, on autoweek.com. I think that it looks like a rough edged Viper!
Published on Jan 14, 2013
Jeep kicked off the 2013 North American International Auto Show by revealing the 2014 Jeep Compass, the 2014 Jeep Grand Cherokee, and the 2014 Jeep Grand Cherokee SRT. Here are the highlights from the press conference!
Published on Jan 15, 2013
Commemorating 50 years since the original Chrysler Turbine vehicle, Brandon Faurote and the Chrysler Design team modernized it into the Chrysler 300 that makes its first appearance at the 2013 North American International Auto Show in Detroit, Michigan. On display from January 14th through 27th.
Published on Jan 16, 2013
Pietro Gorlier, President and CEO Mopar Service, Parts and Customer Care, walks through the Mopar Garage display at the 2013 North American International Auto Show in Detroit, MI.
Published on Jan 16, 2013
Jeep Brand President & CEO Mike Manley accepted awards from Petersen's and Four Wheeler magazines during media days at the North American International Auto Show.
Published on Jan 16, 2013
Reid Bigland, President and CEO Dodge Brand, talks about the importance of digital media in the marketplace at the Automotive News World Congress in Detroit, MI.
Fiat aims to revitalize its Maserati luxury brand with sedan
Fiat is hoping to reinvigorate its Maserati luxury brand with the all-new Quattroporte luxury sedan unveiled Monday at the 2013 North American International Auto Show in Detroit.
The car economy was badly hit since the financial crisis in 2008, with the current administration working so hard to keep it afloat, otherwise, America will suffer. In the recent Detroit Car Show in January, I have seen new cars on display, over 50 of these, and with the effort that these car manufacturers have done to have the hype during the show, it just shows a rosy start for the car industry. Among the cars that I have seen and ogled, I like best is the Maserati Quattroporte. Talking to one of the reps, the Maserati Quattroporte or ‘four doors’ is lighter and more efficient even though it is longer and wider. If only have one more room for another luxury car, apart from my Jaguar, I would love to get my hands on this car.
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