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Old 01-18-2013, 12:32 PM
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'Road to the Ram® Jam'

Ram Truck Brand Continues 'Road to the Ram® Jam' All-star Country Music Series With First of Five Charity Auctions Beginning Jan. 22

Kellie Pickler is the first artist to auction off her Ram 1500 Laramie Longhorn truck to benefit USO Warrior and Family Care
January 18, 2013 , Auburn Hills, Mich. - The Ram Truck brand continues its successful “Road to the Ram® Jam” all-star country music series with the first of five charity auctions where each participating artist will auction off their 2012 Ram 1500 Laramie Longhorn truck to benefit a charity of their choice.

Starting at 1 p.m. EST Tuesday, Jan. 22, fans can bid for Kellie Pickler’s Ram 1500 Laramie Longhorn truck with all the proceeds from the auction benefiting the USO Warrior and Family Care program, a comprehensive long-term effort designed to help the nation’s wounded, ill and injured troops, their families and caregivers navigate through the challenges of recovery. To get more information on the charity auction hosted on eBay Giving Works and to bid on Pickler’s truck, visit eBay View About Me for road_to_ram_jam.

As part of the Road to the Ram Jam series, all five participating artists – Kellie Pickler, Brantley Gilbert, Billy Currington, Zac Brown Band, and Easton Corbin – received a one-year lease on a 2012 Ram 1500 Laramie Longhorn truck. Those trucks will be auctioned off in the next three months with all proceeds benefiting a charity of each artist’s choice. Fans will have two weeks to bid on each artist’s truck.

Gilbert’s truck will go up for auction Feb. 5 with all proceeds benefiting Iraq and Afghanistan Veterans of America (IAVA). Currington follows Gilbert on Feb. 19 with proceeds benefiting Team Rubicon, Zac Brown Band on March 5 with proceeds benefiting Camp Southern Ground, and Corbin on March 18 with proceeds benefiting the Freedom Alliance Scholarship Fund.

“Ram was proud to partner with these five great country music artists on the 'Road to Ram Jam'," said Fred Diaz -President and CEO - Ram Truck Brand and Chrysler de Mexico. "It is nice to know how much they each loved driving their trucks and now we wholeheartedly encourage Ram truck and country music fans to support the auctions and the wonderful charities they benefit.”

“I love everything there is to love about my Ram Truck,” Pickler said. “And I have to be honest I am a little sad about giving it up, but it's for a great cause and we really want to raise a lot of money for the USO, so please log on and bid.”

“USO Warrior and Family Care provides services that help our heroes heal with honor,” added Kelli Pendleton, programs manager for USO Fort Campbell. “We are so grateful to Kellie for thinking of the USO and the work we do to support our nation's wounded, ill and injured as well as to Ram and everyone who casts their bids in support of such a worthwhile initiative.” To learn more about USO Warrior and Family Care visit USO Warrior and Family Care | USO.

The Road to the Ram Jam series was the ultimate country music fan experience. It helped bring fans closer to some of their favorite artists with exclusive video content, the opportunity to win prizes, free music downloads, as well as a chance to enter to win trips for two to the exclusive Ram Jam concert. The invitation-only 2012 Ram Jam concert event, held on Dec. 29 in Nashville, Tenn., was a huge success with performances by all five participating artists. Those who missed the live stream of the concert event on Ram Country on Yahoo! Music can go to RAM Country on Yahoo! Music and check out some of the highlights from the night.

About Kellie Pickler
Kellie Pickler grew up immersed in country music in the small town of Albemarle, North Carolina with the words of Tammy Wynette, Patsy Cline, Loretta Lynn and Dolly Parton shaping her musical footing. At the age of 19, she gained fame as a contestant on the fifth season of American Idol where it was evident to all that she was a star. In 2006, she signed to 19 Recordings/BNA Records to release her debut, "Small Town Girl," which has gone on to sell more than 800,000 copies worldwide and produce three singles, “Red High Heels,” “I Wonder” and “Things That Never Cross a Man’s Mind.”

In 2008, Pickler released her self-titled sophomore record featuring country radio hits “Don’t You Know You’re Beautiful,” “Best Days of Your Life” (co-written with Taylor Swift and her first Top 10) and “Didn’t You Know How Much I Loved You.” Having established herself as not only a powerful vocalist, but also a songwriter, Pickler released her third studio album, "100 Proof," with famed producer Frank Liddell (known for his work with Miranda Lambert) and Luke Wooten. An avid supporter of the U.S. military, she has performed on six USO Tours, having most recently visited Afghanistan in December 2012. Pickler also just announced that she has signed with a new label, Black River Entertainment in Nashville, and will begin work on a new album expected in 2013. For more information, visit Kellie Pickler.

About the USO
The USO (United Service Organizations) lifts the spirits of America’s troops and their families millions of times each year at hundreds of places worldwide. They provide a touch of home through centers at airports and military bases in the United States and abroad, top quality entertainment and innovative programs and services. They also provide critical support to those who need it most, including forward-deployed troops, military families, wounded warriors and their families and the families of the fallen.

The USO is a private, nonprofit organization, not a government agency. All of their programs and services are made possible by the American people, support of their corporate partners and the dedication of their volunteers and staff. To join them in this patriotic mission, and to learn more about the USO, please visit uso.org.

About Ram Truck Brand
The Ram Truck brand continues to establish its own identity and clearly define its customer since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has allowed the brand to concentrate on how core customers use their trucks and what new features they'd like to see. Whether focusing on a family that uses its half-ton truck day in and day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.

The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities. Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.
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Old 02-04-2013, 12:49 PM
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Ram Truck Brand Continues ‘Road to the Ram® Jam’ All-Star Country Music Series With the Auction of Brantley Gilbert’s Truck on Feb. 5

Brantley Gilbert to auction off his Ram 1500 Laramie Longhorn truck to benefit Iraq and Afghanistan Veterans of America (IAVA); Kellie Pickler’s truck raises $36,200 for the USO Warrior and Family Care

February 4, 2013 , Auburn Hills, Mich. -



The Ram Truck brand continues its successful “Road to the Ram® Jam” all-star country music series with the auction of Brantley Gilbert’s 2012 Ram 1500 Laramie Longhorn.

Starting at 7 p.m. EST Tuesday, Feb. 5, fans can bid for Brantley’s truck with all the proceeds from the auction benefiting the Iraq and Afghanistan Veterans of America (IAVA), the country's largest nonprofit dedicated to supporting the 2.5 million vets of Iraq and Afghanistan and their families. Kellie Pickler’s truck was auctioned off last week and raised $36,200 for USO Warrior and Family Care program. To get more information on the charity auction hosted on eBay Giving Works and to bid on Brantley Gilbert’s truck please visit eBay View About Me for road_to_ram_jam.

As part of the Road to the Ram Jam series all five participating artists—Kellie Pickler, Brantley Gilbert, Billy Currington, Zac Brown Band and Easton Corbin—received a one-year lease on a 2012 Ram 1500 Laramie Longhorn truck. Those trucks are being auctioned off in the next three months with all proceeds going to benefit a charity of each artist’s choice. Fans will have two weeks to bid on each artist’s truck.

Billy Currington’s truck will go up for auction on Feb. 19 with proceeds benefitting Team Rubicon. Following Currington will be Zac Brown Band on March 5 with proceeds benefitting Camp Southern Ground and Easton Corbin on March 18 with proceeds benefitting the Freedom Alliance Scholarship Fund.

“I am a big supporter of the IAVA so go on and get your bids in so one of you can enjoy this truck while also helping out a great cause,” Brantley said.

“New veterans need a wide-range of support as they transition home, which is why I founded IAVA after getting back from Iraq in 2004,” IAVA’s founder and CEO Paul Rieckhoff said. “You can help us make an impact by bidding on Brantley’s truck—every dollar will go to support our programs. Brantley and our friends at Ram are stepping up to help veterans in a big way, and we hope the rest of the country will get on board.”

The Road to the Ram Jam series was the ultimate fan experience. It helped bring country music fans closer to some of their favorite artists with exclusive video content, the opportunity to win prizes, free music downloads, as well as a chance to enter to win trips for two to the exclusive Ram Jam concert. The invitation-only 2012 Ram Jam concert event held on Dec. 29 in Nashville, Tenn., was a huge success with a performance by all five participating artists. For those that missed the live stream of the concert event on Ram Country on Yahoo! Music go to RAM Country on Yahoo! Music and check out some of the highlights from the night.

About Brantley Gilbert
ACM New Male Vocalist nominee Brantley Gilbert already has earned a striking set of “notches” on his industry belt, including four No. 1 singles, impressive album sales of more than 1 million and multiple award show nominations from the CMA, ACM, ACA and CMT Music Awards. He is currently headlining his first tour “Hell on Wheels.” Previously he’s been on the road with Toby Keith and Eric Church where he played to more than 500,000 fans just last year. Gilbert’s sophomore project, the gold-certified “Halfway to Heaven Deluxe,” debuted at No. 2 on the Billboard Country Albums Chart and has since produced two gold-certified, No. 1 hits—“Country Must Be Country Wide” and “You Don’t Know Her Like I Do.” As a celebrated songwriter, he has also penned No. 1 songs—“My Kinda Party,” “Dirt Road Anthem,” “Country Must Be Country Wide” and “You Don’t Know Her Like I Do.” In 2011, he garnered the prestigious honor of being the only new artist to have a No. 1 hit at Country radio. For tour dates and more check out Brantley Gilbert :: Official Brantley Gilbert website featuring news, tour dates, videos, music and more!.

About IAVA
Iraq and Afghanistan Veterans of America is the nation's first and largest nonpartisan, nonprofit organization representing veterans of Iraq and Afghanistan and has more than 200,000 Member Veterans nationwide. IAVA recently received the highest rating—four-stars—from Charity Navigator, America's largest charity evaluator. More information is available at Iraq and Afghanistan Veterans of America.

About Ram Truck Brand
The Ram Truck brand continues to establish its own identity and clearly define its customer since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has allowed the brand to concentrate on how core customers use their trucks and what new features they'd like to see. Whether focusing on a family that uses its half-ton truck day in and day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.

The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities. Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.
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Old 02-19-2013, 09:37 AM
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Ram Truck Brand Continues 'Road to Ram® Jam' All-star Country Music Series with the Auction of Billy Currington's Truck Beginning Feb. 19


Currington to auction off his Ram 1500 Laramie Longhorn truck
to benefit Team Rubicon; Brantley Gilbert’s truck raises $34,552 for the IAVA
February 19, 2013 , Auburn Hills, Mich. - The Ram Truck brand continues its successful “Road to the Ram® Jam” all-star country music series with the auction of Billy Currington’s 2012 Ram 1500 Laramie Longhorn.


Starting at 7 p.m. Eastern Time today (Feb.19), fans can bid for Currington’s truck with all the proceeds from the auction benefiting Team Rubicon, which unites the skills and experiences of military veterans with medical professionals to rapidly deploy emergency response teams into crisis situations. Brantley Gilbert’s truck was auctioned off last week and raised $34,552 for the Iraq and Afghanistan Veterans of America (IAVA). For more information on the charity auction hosted on eBay Giving Works and to bid on Currington’s truck, visit eBay View About Me for road_to_ram_jam.

As part of the Road to the Ram Jam series all five participating artists – Kellie Pickler, Gilbert, Currington, Zac Brown Band and Easton Corbin – received a one-year lease on a 2012 Ram 1500 Laramie Longhorn truck. Pickler’s truck was auctioned off at the end of January and raised $36,200 for the USO Warrior and Family Care program. The rest of the trucks are being auctioned off in the next month with all proceeds going to benefit a charity of each artist’s choice. Fans will have two weeks to bid on each artist’s truck. Zac Brown Band’s truck will go up for auction on March 5 with proceeds benefitting Camp Southern Ground and Corbin's will follow on March 18 with proceeds benefitting the Freedom Alliance Scholarship Fund.

“There isn’t a better ride out there than this truck and no better cause than Team Rubicon to help out, so please take the five minutes and bid on my truck,” Currington said.

“We have found that the skills military veterans cultivate on the battlefield are imperative for disaster response work,” said Jake Wood, president and co-founder of Team Rubicon. “Team Rubicon has responded to countless disasters here at home and abroad, and helped thousands of veterans find a new mission after war. The proceeds from this auction will help us continue that mission.”

The Road to the Ram Jam series was the ultimate fan experience. It helped bring country music fans closer to some of their favorite artists with exclusive video content, the opportunity to win prizes, free music downloads, as well as a chance to enter to win trips for two to the exclusive Ram Jam concert. The invitation-only 2012 Ram Jam concert event, held on Dec. 29 in Nashville, was a huge success with performances by all five participating artists. Those who missed the live stream of the concert event on Ram Country on Yahoo! Music can go to RAM Country on Yahoo! Music to see some of the highlights from that night.

About Billy Currington
Since Currington’s debut in 2003, he has sold over 11 million units, earned multiple RIAA Gold and Platinum certifications, had seven #1 hit singles, ten Top 10 singles, been nominated for two Grammy Awards and multiple CMA and ACM Awards. Fans can go to Billy Currington :: Homepage to get more official news and information on Currington.

About Team Rubicon
Team Rubicon (TR) unites the skills and experience of military veterans with first responders to rapidly deploy emergency response teams into crisis situations. TR offers veterans a chance to continue their service by helping and empowering those afflicted by disasters, and also themselves. For more about Team Rubicon, visit Disaster Response Veterans Service Organization | Team Rubicon

About Ram Truck Brand
[B]The Ram Truck brand continues to establish its own identity and clearly define its customer since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has allowed the brand to concentrate on how core customers use their trucks and what new features they'd like to see. Whether focusing on a family that uses its half-ton truck day in and day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.

The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities. Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.
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Old 03-04-2013, 01:55 PM
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Ram Truck Brand Continues ‘Road to the Ram® Jam’ All-Star Country Music Series With the Auction of Zac Brown’s Truck on March 5

Zac Brown to Auction off his Ram 1500 Laramie Longhorn Truck to Benefit Camp Southern Ground; Billy Currington’s Truck Raises $34,578 for Team Rubicon


March 4, 2013 , Auburn Hills, Mich. -

The Ram Truck brand continued its successful “Road to the Ram® Jam” all-star country music series with the auction of Zac Brown’s 2012 Ram 1500 Laramie Longhorn.

Starting at 7 p.m. EST Tuesday, March 5, fans can bid for Brown’s truck with all the proceeds from the auction benefiting Camp Southern Ground, a state-of-the-art facility that will provide cutting-edge programs for children of diverse abilities and backgrounds, including those affected by neurobehavioral disorders and learning difficulties. Billy Currington’s Ram truck was auctioned off last week and raised $34,578 for Team Rubicon. To get more information on the charity auction hosted on eBay Giving Works and to bid on Brown’s truck, visit eBay View About Me for road_to_ram_jam.


As part of the Road to the Ram Jam series all five participating artists—Kellie Pickler, Brantley Gilbert, Billy Currington, Zac Brown Band and Easton Corbin—received a one-year lease on a 2012 Ram 1500 Laramie Longhorn truck. Pickler’s truck was auctioned off at the end of January raising $36,200 for the USO Warrior and Family Care program and Gilbert’s truck was auctioned off in early February raising $34,552 for the Iraq and Afghanistan Veterans of America (IAVA). Easton Corbin’s truck will be the last truck to be auctioned off beginning March 18 with proceeds benefitting the Freedom Alliance Scholarship Fund.

"Camp Southern Ground will bring together children of diverse abilities and backgrounds, including those affected by developmental disorders and learning difficulties, in a state-of-the-art summer camp and research facility," Brown said. "The proceeds from this truck go to help us make a difference in the lives of many children and their families. Thanks to Ram for all of the charitable donations that they make."

The Road to the Ram Jam series was the ultimate fan experience. It helped bring country music fans closer to some of their favorite artists with exclusive video content, the opportunity to win prizes, free music downloads, as well as a chance to enter to win trips for two to the exclusive Ram Jam concert.

The invitation-only 2012 Ram Jam concert event held on Dec. 29 in Nashville, Tenn., was a huge success with a performance by all five participating artists. For those that missed the live stream of the concert event on Ram Country on Yahoo! Music go to RAM Country on Yahoo! Music and check out some of the highlights from the night.

About Zac Brown
Zac Brown is the front man of the multi-platinum, three-time Grammy award winning group Zac Brown Band. The band's three albums, including 2012's “Uncaged” (Atlantic/Southern Ground) have earned the group a historic series of ten No. 1 hit singles and more than 70 Grammy, ACM, AMA, CMA and CMT award nominations. Brown is also the founder of the Southern Ground Artists, Inc. record label, which encompasses an entire coalition of subsidiaries deeply dedicated to southern tradition. Under its umbrella are brands including: Southern Hide, which creates handcrafted leather items and leather fine art; Southern Grind, a full production metal shop that fashions knives, belt buckles, keychains, and hunting accessories from recycled steel material; Lucy Justice Goods, which provides the Southern Ground artists with a variety merchandise and fan gear, as well as the Baby Goo branch of Southern Ground which produces Brown's famous Southern Ground Grub GA Clay Spice Rub and Brown Sauce, in addition to publishing the Southern Ground Cookbook, a collection of recipes developed by Brown and executive chef Rusty Hamlin.

About Camp Southern Ground
Nestled on nearly 500 acres in the farmlands of Georgia, Camp Southern Ground is the passion project of Grammy award winning artist Zac Brown. Inspired by his own experiences as a camp counselor, Brown’s vision is to create a state-of-the-art facility whose programs will serve all children ages 7 to 17. The camp will have activities to challenge, educate and inspire children with diverse abilities and from all socioeconomic backgrounds, races and religions. Among the many traditional camp activities that will foster youth development and create teachable moments for campers, plans are in place to align certain elements of the facility with the latest innovative therapies and technology for those children affected by neurobehavioral disorders. Brown has long recognized the necessity for every child to have access to the best resources to be able to grow and succeed, and accordingly, Camp Southern Ground will be a place for children and their families to learn healthy life skills through an advanced program involving superior nutrition, physical exercise and the latest practices in therapy—all administered by a knowledgeable staff. For more information on Camp Southern Ground go to Camp Southern Ground.

About Ram Truck Brand
The Ram Truck brand continues to establish its own identity and clearly define its customer since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has allowed the brand to concentrate on how core customers use their trucks and what new features they'd like to see. Whether focusing on a family that uses its half-ton truck day in and day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.

The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities. Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.
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Old 03-18-2013, 11:46 AM
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Ram Truck Brand Wraps Up the Road to the Ram® Jam All-star Country Music Series With the Auction of Easton Corbin’s Truck on March 18

Corbin to auction off his Ram 1500 Laramie Longhorn truck to benefit the Freedom Alliance Scholarship Fund

Zac Brown’s truck raised $39,300 for Camp Southern Ground


March 18, 2013 , Auburn Hills, Mich. -
The Ram Truck brand will wrap up its successful “Road to the Ram® Jam” all-star country music series with the auction of Easton Corbin’s 2012 Ram 1500 Laramie Longhorn.

Starting at 7 p.m. Eastern on Monday, March 18, fans can bid for Corbin’s truck with all proceeds from the auction benefiting the Freedom Alliance Scholarship Fund, which awards college scholarships to the children of Americans in the Armed Forces who have sacrificed life or limb defending the country. Zac Brown’s truck was auctioned off last week and raised $39,300 for Camp Southern Ground. To get more information on the charity auction hosted on eBay Giving Works and to bid on Corbin’s truck, visit eBay View About Me for road_to_ram_jam.

As part of the Road to the Ram Jam series, all five participating artists, Kellie Pickler, Brantley Gilbert, Billy Currington, Zac Brown Band and Corbin, received a one-year lease on a 2012 Ram 1500 Laramie Longhorn truck. Pickler’s truck was auctioned off at the end of January raising $36,200 for the USO Warrior and Family Care program; Gilbert’s truck was auctioned off in early February raising $34,552 for the Iraq and Afghanistan Veterans of America (IAVA) organization; Currington’s truck was auctioned off at the end of February raising $34,578 for Team Rubicon; and Brown’s truck was auctioned off in early March raising $39,300. Corbin’s truck will be the last truck to be auctioned off as part of the “Road to the Ram Jam” all-star country music series.

“The whole purpose of the auction is to help other people, and knowing the proceeds from the truck will do this is a great thought,” Corbin said. “I definitely encourage my fans to bid on the auction. They get a great truck out of the deal and also provide college scholarships to some well-deserving young people.”

“All of the proceeds from the auction of Corbin’s Ram truck, are going to help the sons and daughters of American heroes achieve their dream of a college education,” Tom Kilgannon, president of Freedom Alliance, said. “Every scholarship we give out is a reminder to the student that their parent’s sacrifice will never be forgotten by a grateful nation.”

The Road to the Ram Jam series was the ultimate fan experience. It helped bring country music fans closer to some of their favorite artists with exclusive video content, the opportunity to win prizes, free music downloads, as well as a chance to enter to win trips for two to the exclusive Ram Jam concert.

The invitation-only 2012 Ram Jam concert event held on Dec. 29 in Nashville, Tenn., was a huge success with a performance by all five participating artists. For those that missed the live stream of the concert event on Ram Country on Yahoo! Music, go to RAM Country on Yahoo! Music and check out some of the highlights from the night.

About Easton Corbin
Mercury Nashville recording artist Easton Corbin is lauded for his traditional country sound, authentic lyrics and mastery of understatement. His self-titled debut album released in 2010 and spawned back-to-back hits “A Little More Country Than That” and “Roll With It,” making him the first country male artist in 17 years to have his first two consecutive singles reach No. 1. That same year the Gilchrist County Florida native won all of the Breakthrough Artist awards at the American Country Awards—Artist of the Year: Breakthrough Artist; Single of the Year: Breakthrough Artist; and Music Video: Breakthrough Artist for “A Little More Country Than That.” Billboard named Corbin as the Top New Country Artist of 2010. Corbin’s most recent single, “Lovin’ You Is Fun,” placed No. 5 on the country airplay charts and is from his sophomore album “All Over the Road,” which was released Sept. 18. Visit Easton Corbin | New Album: ALL OVER THE ROAD | Available Now! or Universal Music Nashville to learn more about the singer.

About Freedom Alliance Scholarship Fund
The Scholarship Fund honors Americans in the Armed Forces who have sacrificed life or limb defending the nation by awarding college scholarships to their children. Scholarships are awarded to students whose parent has been killed or permanently disabled in a combat mission or training accident. Freedom Alliance has awarded more than $6 million in scholarships to the sons and daughters of American heroes. For more information on the Freedom Alliance Scholarship Fund go to Freedom Alliance | The Price Of Liberty Is Eternal Vigilance.

About Ram Truck Brand
The Ram Truck brand continues to establish its own identity and clearly define its customer since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has allowed the brand to concentrate on how core customers use their trucks and what new features they'd like to see. Whether focusing on a family that uses its half-ton truck day in and day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.

The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities. Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.
__________________
Rick

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