EcoBoost guns the engine at Ford

[rickaren]

EcoBoost guns the engine at Ford

Posted on Friday, November 13th, 2009 at 12:49 PM EST. (Employee News)

Ford Motor Co.’s big bet on its new line of EcoBoost engines appears to be paying off, The Detroit News reported.

Demand for the engines, which promise better mileage while delivering more power, has taken off since they debuted last summer—boosting vehicle sales, luring new customers and raising average transaction prices by thousands of dollars, the paper said. Ford’s first analysis of EcoBoost sales data, completed last week, found that the number of customers opting for EcoBoost engines far exceeded the Dearborn, Mich., automaker’s expectations for all four models that offer it as an option, the News said.

Now, Ford is rushing to put the V-6 version of the motor in new vehicles, such as the F-150 pickup in the United States and the Ford Falcon sedan in Australia, the paper said. Next year, the company plans to introduce new four-cylinder models here and in Europe. And The Detroit News has learned Ford has developed a 1.0-liter three-cylinder version that could power future versions of the Ford Focus and Fiesta, the story said. (The Detroit News)