|
Nissan EV retailing starts
Nissan EV retailing starts next year in five markets
Posted Thursday, Aug 6, 2009, 3:32 pm in Employee News
Just days after pulling the wraps off of its prototype Leaf electric vehicle in Japan, Nissan Motor Co. says it has committed to an early launch of 5,000 sales in the United States, starting late next year, the Automotive News reported.
The plan will require Nissan North America to begin retailing the Leaf at U.S. dealerships two years ahead of the schedule outlined by Nissan CEO Carlos Ghosn, the trade paper said. The first 5,000 U.S. Leaf vehicles will take part in a five-market study of electric-vehicle driving habits. Nissan and various public utilities and government agencies want to make sure they understand how consumers recharge their vehicles, the publication said.
Mark Perry, Nissan’s director of product planning and strategy, says it is not merely a market test but rather the bona fide launch of mass electric-vehicle retailing, the paper said. “We’re moving fast,” Perry says. “This is not a test to determine whether or not it’s going to work. This is the beginning of mass marketing.” (Automotive News)
__________________
Rick
Nitro Year: 2007 (1 of 113,000 sold)
Nitro Model: R/T 4X4 Stone White
CAT-BACK Exhaust, CAI, Projector Head Lamps
Fully-Equipped w/all factory options
|
Linear Mode
