Chrysler Canada: Sales Up 27%! - Dodge Nitro Forum
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post #1 of 2 (permalink) Old 07-04-2011, 02:52 PM Thread Starter
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Exclamation Chrysler Canada: Sales Up 27%!

Chrysler Canada Reports Sales Increase of 27 per cent for June 2011

Total sales up 27 per cent year over year

19 months of consecutive sales growth

All-time sales record for Jeep Wrangler

June sales records for Ram truck, Dodge Grand Caravan, Dodge Journey and Chrysler Town & Country

Chrysler minivan wins J.D. Power Top Quality Award

2 of the Top 3 best-selling vehicles in Canada for 2011 are Dodge Grand Caravan (#2) and Ram truck (#3)


July 4, 2011 , Windsor, Ontario - Chrysler Canada today announced the Company's 19th consecutive month of sales growth, reporting total sales of 23,576 for the month of June, 2011 compared with 18,502 in June, 2010. Total June sales represented a gain of 27 per cent over the same period one year ago. Calendar year-to-date sales are up 15 per cent for Chrysler Canada, compared to the same six months last year.

"Our 16 all-new or significantly refreshed products offer the right mix of fuel efficiency, performance, functionality and value that Canadian consumers expect" said Reid Bigland, President and CEO of Chrysler Canada. "With prestigious recognitions from J.D. Power about the quality of our products and a 27 per cent increase in sales, that's further evidence the hard work and long hours dedicated to continuously improving our vehicles has paid off."

Sales Highlights:

The made-in-Canada, Chrysler Town & Country recently ranked highest for initial quality in the minivan segment from the J.D. Power and Associates 2011 U.S. Initial Quality Study (IQS); one of the most influential assessments of new vehicle quality in the industry. In June 2011, Dodge Grand Caravan and Chrysler Town & Country minivan sales were up 14 and 45 per cent respectively, compared to the same period one year ago.

"This is the best retail June sales month since 2005," said Dave Buckingham, Chief Operating Officer, Chrysler Canada. "We had a record sales month for Ram truck, Dodge Journey and Dodge Grand Caravan, which all rank within the top selling vehicles in Canada."

Ram sales continue to be strong with 6,156 trucks sold in June, representing an increase of 26 per cent compared to June 2010. Ram is the #1 selling diesel truck in Canada with more than 10 million Ram trucks sold worldwide. It offers 800 lb-feet of torque, with best-in-class trailer tow capability.

Canada's #1 selling Crossover, Dodge Journey, offering the choice of AWD and FWD as well as 5 and 7 passenger seating, continues to perform very well in the market place. June was a record month for Dodge Journey with 2,134 sales, representing an increase of 34 per cent, compared to the same period in 2010.

Total Jeep brand sales are up 57 per cent in June, 2011. Jeep Wrangler shattered all monthly records with 2,116 models sold. The vehicle that started the Jeep brand is 70 years young and celebrates the milestone with an all-new interior. Jeep Wrangler remains true to its legendary 4x4 heritage, offering capability and standard Jeep safety in a one-of-a-kind iconic Jeep exterior. It offers the ultimate open-air freedom that no other competitor can match.

About Chrysler Canada

Founded as the Chrysler Corporation in 1925, Chrysler Canada Inc., is based in Windsor, Ontario and celebrates its 86th anniversary in 2011. Chrysler Canada's product lineup features some of the world's most recognizable vehicles, including the Dodge Grand Caravan, Jeep® Wrangler, Chrysler 300 and Ram trucks.

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post #2 of 2 (permalink) Old 07-04-2011, 09:35 PM Thread Starter
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Incentives drive auto sales

Jul. 04, 2011

The return of employee pricing incentives at some auto makers drew Canadians back to dealers’ lots in June, propelling vehicle sales up 7 per cent to the highest level since the pre-recession days of June, 2007.

Nissan Canada Inc. and Chrysler Canada Inc. posted the biggest sales gains as dealers sold 165,077 vehicles last month, compared with 154,693 a year earlier. Sales for those two companies soared 40 per cent and 27 per cent respectively, but Hyundai Auto Canada Corp. and several luxury brands also had strong months.

“If you get some incentives out there, Canadians are going to be interested,” said Bank of Nova Scotia economist Carlos Gomes, who follows the auto industry closely.

The jump in June was a rebound from a poor performance the previous month when May sales were the worst in that month since 1997.

The June figures show that May was likely an aberration, Mr. Gomes said, when skittish buyers stayed home as they fretted about negative headlines on the economy.

“With manufacturers maintaining enhanced incentives in July, the Canadian auto market promises to remain hot through the summer,” Mr. Gomes said in a note.

Nissan Canada president Allen Childs said strong marketing programs helped the auto maker record the best month in its history in Canada, marking the first time it has sold more than 11,000 vehicles in a single month.

Chrysler posted a 27-per-cent gain, which led the Canadian units of the Detroit Three and helped them boost their market share to 51.5 per cent last month, compared with 49 per cent in June, 2010.

Ford Motor Co. of Canada Ltd. recaptured first place with a 6-per-cent gain, allowing it to record its best June since 1989. Sales for General Motors of Canada Ltd. rose 8 per cent.

BMW Canada Inc. Mercedes-Benz Canada Inc., Hyundai and Porsche Canada all reported the best June sales in their history.

Mr. Gomes noted that sales would have been higher last month if Honda Canada Inc. and Toyota Canada Inc. had reported normal sales figures. Both companies are still recovering from the effects of the March earthquake and tsunami in Japan. The disasters battered parts suppliers in Japan and affected the North American operations of Honda and Toyota more than other Japan-based auto makers.

Full production will resume at Toyota’s North American plants in September, but not until later than that at Honda’s plants in Canada.

The production cuts led to a 29-per-cent slump in Toyota’s sales in Canada last month, pulling it below Hyundai, which grabbed fourth spot in the monthly sales race behind Ford, GM and Chrysler.

Honda’s sales fell 19 per cent. Honda fell below Hyundai and Nissan to rank seventh.


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