Jeep leads Detroit's return to Tokyo Motor Show - Dodge Nitro Forum
Chrysler/Dodge/Jeep News Find out the latest scoop here!

 
LinkBack Thread Tools Display Modes
post #1 of 1 (permalink) Old 05-23-2015, 05:21 AM Thread Starter
Super Moderator
 
rickaren's Avatar
 
Join Date: Nov 2006
Location: Indiana
Posts: 22,858
Garage
Jeep leads Detroit's return to Tokyo Motor Show

Jeep leads Detroit's return to Tokyo Motor Show



May 22, 2015

TOKYO -- For the first time in nearly a decade, a Detroit automaker will exhibit at the Tokyo Motor Show. Jeep -- the best-selling U.S. brand in Japan -- will return when doors open in October.

The Detroit 3 bailed on Japan’s flagship auto show after the 2007 event and haven’t come back since. They were part of a string of dropouts at the 2009 show when the economy bottomed out.


Quote:
Jeep last graced the stage here in 2007, when it was part of Chrysler Group. This year, it will exhibit on the stand of FCA Japan Ltd., the local Fiat Chrysler subsidiary selling cars from Alfa Romeo, Fiat, Jeep, Chrysler and Abarth.

FCA plans to show eight vehicles from four of its brands. Chrysler will be sidelined again.

The return of Jeep signals rekindled interest in the Japanese market by at least one of America’s biggest names, even as Ford and General Motors still sit out. It is also a win for the Tokyo Motor Show, which has struggled to raise it profile amid competition from bigger shows in China.

Foreign brands wrangle with a tough equation of spending money on an expensive show for Japan’s shrinking market or going big in other regional markets that are still growing strong.

Beside Jeep and Japan’s domestic automakers, other brands planning to be in Tokyo this year include: Audi, BMW, Mini, Citroen, DS, Fiat, Alfa Romeo, Abarth, Jaguar, Land Rover, Mercedes-Benz, Smart, Peugeot, Porsche, Renault and Volkswagen. Organizers finalized the list this week.

Jeep in Japan

Jeep is the No. 7 best-selling import brand in Japan, trailing mostly such German heavyweights as Mercedes, VW, BMW, Audi and Mini. Jeep’s Japan sales rose 21 percent to 2,298 vehicles through April. Though not huge, the volume still put it ahead of the 1,625 sold by Ford, the 313 sold by Chevrolet and the 297 moved by Cadillac. Sales at all those brands were down through April.

Total sales of foreign-brand imports fell 6 percent to 95,504 vehicles in the four months.

This year’s Tokyo show goes futuristic with a “Technology & Fantasy” concept organizers hope generates buzz. The 44th running of the biennial show returns to its traditional late October slot after accidentally overlapping in 2013 with rival shows in Los Angeles and Guangzhou, China.

Show schedule

The upcoming show will run Oct. 29-Nov. 8 at Tokyo Big Sight, the waterfront convention center it has occupied since 2011. Press days will run Oct. 28-29, with Oct. 29 consisting of media coverage and advanced previews for special-ticket buyers.

The 2013 event attracted 902,800 visitors -- the most since 2007, before attendance plummeted with the global financial crisis. But last year’s show ran just 10 days, compared with 17 in 2007, giving it the highest ratio of visitors per day since 2005.

Still, the last show was not without its hiccups. The Detroit 3 brands were no-shows for the third straight time, leaving electric vehicle maker Tesla America’s sole representative.
SOURCE

Rick

Nitro Year: 2007 (1 of 91,815 sold in 07)
Nitro Model: R/T 4X4 Stone White
CAT-BACK Exhaust, CAI, Projector Head Lamps
Fully-Equipped w/all factory options
rickaren is offline  
Sponsored Links
Advertisement
 
Reply

  Dodge Nitro Forum > Dodge Nitro News & Polls > Chrysler/Dodge/Jeep News

Quick Reply
Message:
Options

Register Now



In order to be able to post messages on the Dodge Nitro Forum forums, you must first register.
Please enter your desired user name, your email address and other required details in the form below.

User Name:
Password
Please enter a password for your user account. Note that passwords are case-sensitive.

Password:


Confirm Password:
Email Address
Please enter a valid email address for yourself.

Email Address:
OR

Log-in











Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page
Display Modes
Linear Mode Linear Mode



Similar Threads
Thread Thread Starter Forum Replies Last Post
2013 Tokyo Motor Show News Coverage AutoGuide.com Dodge Nitro News 0 11-15-2013 07:49 AM
Top 10 Cars of the Tokyo Motor Show AutoGuide.com Chrysler/Dodge/Jeep News 0 12-02-2011 01:55 PM
2011 Tokyo Motor Show Coverage AutoGuide.com Chrysler/Dodge/Jeep News 0 11-28-2011 01:55 PM
Toyota goes sporty at Tokyo show rickaren Chrysler/Dodge/Jeep News 1 10-06-2009 01:09 PM
22 foreign automakers to skip Tokyo show rickaren Chrysler/Dodge/Jeep News 0 05-21-2009 12:19 PM

Posting Rules  
You may not post new threads
You may post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

 
For the best viewing experience please update your browser to Google Chrome