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post #1 of 1 (permalink) Old 09-01-2011, 09:52 AM Thread Starter
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press release

Sept. 1, 2011, 9:00 a.m. EDT



Pennzoil to Award 2011 Penske Racing-Inspired Dodge Challenger SRT8 392 ®


In celebration of the Pennzoil and Penske Racing Sponsorship, Dodge Has Created a Special Consumer Grand Prize Giveaway for the Pennzoil Join the Pursuit Sweepstakes

HOUSTON, Texas, Sept. 1, 2011 /PRNewswire via COMTEX/ -- Today, Pennzoil announced the start of the "Join the Pursuit" sweepstakes, which provides consumers the opportunity to win a Penske Racing-inspired 2011 Dodge Challenger SRT8® 392, in addition to over 150 other prizes.

The special edition 2011 Dodge Challenger SRT8 392 is the first of its kind and has been modified and enhanced with numerous performance upgrades from Chrysler Group's Street and Racing Technology (SRT) Group. The Penske Racing-inspired Dodge Challenger SRT8 392 will have more than 470 horsepower and will have Pennzoil Ultra(TM) in its engine.

"The Penske Racing-inspired 2011 Dodge Challenger SRT8 392 collaboration is an exciting innovation that allows Penske Racing to instill its top priority - ultimate performance - in a street vehicle," said Roger Penske. "Through the Pennzoil 'Join the Pursuit' sweepstakes, Pennzoil has provided the opportunity for one lucky consumer to win a very special street car."

Pennzoil engineers work closely with Penske Racing to develop motor oil formulations to help maximize performance and engine reliability for the team throughout the season, with each change contributing to the advancement of the brand's technology.

"At Pennzoil, we leverage our motorsports sponsorships to constantly test new formulations to help create a technological advantage and bring that knowledge from the track to the road," said Bree Sandlin, Pennzoil Brand Manager. "We are extremely excited to have collaborated with Penske Racing and Dodge to create such a unique street car with such a NASCAR feel."

The Pennzoil sponsorship not only affords tremendous brand recognition with a leading racing team, but it also provides the brand with a true testing ground for Pennzoil motor oils under some of the harshest racing conditions.

The "Join the Pursuit" sweepstakes kicks off September 1 and runs through October 31, 2011, culminating with one lucky entrant driving away the Dodge Challenger grand prize, along with other available prizes including Shell Gift Cards and Pennzoil/Penske Racing merchandise.

For official rules and additional information about the sweepstakes, including how to enter, and additional details about the full line of Pennzoil products, visit Pennzoil - Not just oil, Pennzoil . For more information about Penske Racing, visit Penske Racing - Official Web Site .

About Pennzoil®

Pennzoil® is an iconic American brand with a strong heritage of product performance and innovation that people trust to protect their vehicle; in fact, more people trust Pennzoil than any other motor oil(1). Throughout its history, the makers of Pennzoil® motor oil have worked diligently to provide motorists with the latest motor oil technology, and that consistent pursuit of innovation has led to the latest line-up of Pennzoil products which actively cleanse and protect while meeting or exceeding industry specifications to offer exceptional engine protection. The line includes Pennzoil Ultra(TM) motor oil with Hyper Cleansing Technology(TM), Pennzoil Platinum® Full Synthetic motor oil, Pennzoil® Advanced Protection motor oil, Pennzoil Gold(TM) motor oil, Pennzoil® High Mileage Vehicle® motor oil, and Pennzoil Marine® engine oil. For more information about Pennzoil products, please visit Pennzoil - Not just oil, Pennzoil

Pennzoil® is produced and marketed by Shell Lubricants.

About Shell Lubricants

The term 'Shell Lubricants' collectively refers to the companies of Royal Dutch Shell plc that are engaged in the lubricants business. Shell Lubricants companies lead the lubricants industry, supplying 13.4% of global lubricants volume(a). The companies manufacture and blend products for use in consumer, heavy industrial and commercial transport applications. The Shell Lubricants portfolio of top-quality brands includes Pennzoil®, Quaker State®, FormulaShell®, Shell TELLUS®, Shell RIMULA®, Shell ROTELLA® T, Shell SPIRAX® and Jiffy Lube®.

(a) Kline & Company, "Global Lubricants Industry 2009: Market Analysis and Assessment, 2009-2019."

(1) Based on a survey of licensed drivers conducted by a leading research firm January 2005 -December 2010.

SOURCE Pennzoil

Rick

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