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May 8, 2008

BRAMPTON, Ontario: The 2008 Dodge Challenger began rolling off the assembly line Thursday into an uncertain market that could embrace the nostalgic muscle car or reject it for its gas-guzzling excess.

Chrysler LLC celebrated the launch at its 2.95 million square foot (270,000 square meter) Brampton Assembly Plant, where the Challenger shares the assembly line with the Chrysler 300 and Dodge Charger sedans.

Chrysler LLC has already sold all 6,400 of the 2008 Challengers it plans to make for the U.S. market as well as several hundred for buyers in Mexico and Canada. Spokeswoman Kristin Tyll said Chrysler will begin taking orders for the 2009 Challenger in the next few weeks.

More Here:
Chrysler releases Dodge Challenger muscle car into market challenged by gas prices - International Herald Tribune
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