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Ram Heavy Duty, Dodge Nitro Earn AutoPacific Vehicle Satisfaction Awards

Auburn Hills, Mich. , May 20, 2010 - AutoPacific today announced its 14th annual Vehicle Satisfaction Awards (VSA), naming the all-new 2010 Ram Heavy Duty its top Heavy Duty Pickup and the Dodge Nitro its top Mid-Size Sport Utility.

"The all-new Ram Heavy Duty pickups have earned the industry's top awards, driven in large parts by the quality and refinements brought forward from the Ram 1500," said Doug Betts, Senior Vice President - Quality, Chrysler Group LLC. "It's clear that Ram Trucks have become the new benchmarks for the segment.

"We're also proud of Nitro and the Dodge Brand," added Betts. "With customer-oriented packages focused on performance, features and style, Dodge Nitro is a stand-out value in the midsize SUV segment."

AutoPacific's Vehicle Satisfaction Award is an industry benchmark for measuring how satisfied an owner is with his/her new car or light truck. This study by the Southern California-based automotive research firm summarizes the results of over 42,000 new vehicle owners.

“While the auto industry is showing signs of improvement, more than ever before, manufacturers need to be able to differentiate themselves. Proof of satisfied customers is as good as gold,” says George Peterson, president of AutoPacific. “We’ve found that more than 25% of new car buyers are positively influenced by owner-based awards like the VSA when deciding on a new car or truck.

“Vehicles that score highest in the Vehicle Satisfaction Awards are delivering value and satisfaction across a wide range of attributes,” says Peterson. “The winners perform well in 48 separate categories that objectively measure the ownership experience.”

Dodge Nitro

The all-new Dodge Nitro lineup has been revised and renamed for 2010, offering new exterior and interior styling and new standard features and safety and security equipment for 2010. These new models (Heat, Detonator and Shock) provide Nitro customers with more standard content and style with 20-inch aluminum wheels, sunscreen glass and monochromatic exterior paint.

The all-new 2010 Dodge Nitro Heat adds to the previous entry-level model with 20-inch aluminum wheels, body-color grille with bright billets, sunscreen glass and monochromatic exterior paint. The quality-proven 3.7-liter V-6 engine delivering 210 horsepower (157 kW) and 235 lb.-ft. (319 N•m) of torque is available in 4x2 and 4x4 models. MSRP for the 2010 Dodge Nitro Heat 4x2 is $22,335 (including $745 destination).

The Dodge Nitro Detonator packs a punch with 23 percent more horsepower and 12 percent more torque than the Dodge Nitro Heat model. With its standard aluminum 4.0-liter overhead cam V-6 engine, the Nitro Detonator delivers 260 horsepower (194 kW) and 265 lb.-ft. (359 N•m) of torque to the road with a five-speed automatic transmission. The new Dodge Nitro Detonator model features 20-inch platinum-clad aluminum wheels, eight premium speakers with subwoofer, remote start and Parksense® rear-park assist. MSRP for the 2010 Dodge Nitro Detonator 4x2 is $26,495 (including $745 destination).

The Dodge Nitro Shock adds unique 20-inch aluminum premium-painted wheels, heated leather seats and a sun roof to the Nitro Detonator model. MSRP for the 2010 Dodge Nitro Shock 4x2 is $27,495 (including $745 destination).

The new 2010 Dodge Nitro lineup is now available in nine exterior colors, including Detonator Yellow Clear Coat (late availability).

http://www.dodge-nitro.com/forums/f25/ram-heavy-duty-dodge-nitro-earn-awards-5185/#post10944
 

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May 22, 2010
Midsized SUVs survey gives Nitro a No. 1 rating

The Toledo-made Dodge Nitro has been named the top midsized sport utility vehicle in terms of customer satisfaction in an annual survey of more than 42,000 new-vehicle owners by AutoPacific, an automotive marketing and product consulting firm in Tustin, Calif.

The Nitro won in its category for the second year in a row.

AutoPacific said Cadillac had the highest customer satisfaction among premium brands, while Buick took highest honors among popular brands.

Customers who were surveyed purchased their vehicles in the last quarter of 2009.

LINK: toledoblade.com -- The Blade ~ Toledo Ohio
 
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