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Discussion Starter #1 (Edited)
Dodge//SRT Launches ‘Dodge Power Dollars,’ Rewards Enthusiasts Who Want More Power
Innovative industry-exclusive program gives customers $10 per horsepower cash allowance toward the purchase of any 2019 Dodge Challenger, Dodge Charger or Dodge Durango

Unrivaled performance now more attainable than ever before
Offer builds on record sales year for the Challenger in 2018; Charger on pace to lead the U.S. large car segment for three years running in 2019; Durango on pace to have its best calendar-year sales total since 2005
“Dodge Power Dollars” starts Aug. 1
Dodge//SRT is supporting “Dodge Power Dollars” with new creative highlighting the brand’s unmatched power and performance


August 1, 2019 , Auburn Hills, Mich. -

Dodge//SRT horsepower is now more attainable than ever before by way of an innovative new national sales promotion called “Dodge Power Dollars” that rewards passionate enthusiasts who crave more power.

Sales of the Dodge Challenger hit an all-time high in 2018; Charger is on pace to lead the U.S. large car segment for three years running in 2019; and Durango is on pace to have its best calendar-year sales total since 2005. Still, Dodge//SRT isn’t resting. In fact, just the opposite. Starting Aug. 1, customers across the United States who purchase any 2019 Dodge Challenger, Dodge Charger or Dodge Durango will get a $10 per horsepower cash allowance.


“Since bringing the Charger and Challenger back to market, Dodge has put 485 million horsepower into the hands of our loyal enthusiasts,” said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. “Dodge has more horsepower than anyone else, and we want to share it and give those who have always wanted more the ability to get more. The goal is to grow to a half-billion horsepower before the end of the year. This is what we believe John and Horace Dodge would want us to do.”


Every 2019 Dodge Challenger, Charger and Durango will receive $10 per horsepower cash allowance, ranging from SXT and GT models with Pentastar V-6 efficiency and available all-wheel-drive (AWD) capability to the Dodge Durango SRT, America’s fastest, most powerful and most capable three-row SUV, the Dodge Charger SRT Hellcat, the most powerful and fastest mass-produced sedan in the world, and the Challenger SRT Hellcat Redeye, the quickest, fastest and most powerful muscle car.

Examples include:

Challenger

Model Horsepower Cash allowance

Hellcat Redeye 797 $7,970
Hellcat 717 $7,170
R/T Scat Pack 485 $4,850
R/T 375 $3,750
GT AWD 305 $3,050
GT 305 $3,050
SXT AWD 305 $3,050
SXT 305 $3,050

Charger
Model Horsepower Cash allowance
Hellcat 707 $7,070
Scat Pack 485 $4,850
R/T 370 $3,700
GT 300 $3,000
SXT AWD 300 $3,000
SXT 292 $2,920

Durango
Model Horsepower Cash allowance
SRT 475 $4,750
R/T 360 $3,600
Citadel 295 $2,950
GT 295 $2,950
SXT 293 $2,930

Dodge//SRT is supporting “Dodge Power Dollars” with new creative highlighting the brand’s unmatched power and performance. A 30-second spot begins airing across TV, digital and Dodge social channels this week.





About Dodge//SRT
Dodge//SRT offers a complete lineup of performance vehicles that stand out in their own segments. Dodge is America’s performance brand and SRT is positioned as the ultimate performance halo of the Dodge brand, together creating a complete and balanced performance brand with one vision and one voice.

For more than 100 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge, who founded the brand in 1914. Their influence continues today. New for 2019, the Dodge Challenger SRT Hellcat Redeye is possessed by the Demon. Its 797-horsepower supercharged HEMI® high-output engine makes it the most powerful, quickest and fastest muscle car, reaching 0-60 miles per hour (mph) in 3.4 seconds, and the fastest GT production car with a ¼-mile elapsed time (ET) of 10.8 seconds at 131 mph. It also reaches a new top speed of 203 mph.

Joining the Challenger SRT Hellcat Redeye is the 2019 Dodge Challenger SRT Hellcat, with its more powerful 717-horsepower engine, and the Challenger R/T Scat Pack Widebody, featuring fender flares from the SRT Hellcat Widebody, which add 3.5 inches of width to the 485-horsepower Scat Pack’s standard body. Also new for 2019 is the Challenger R/T Scat Pack 1320 with exclusive drag strip technology from the iconic Dodge Challenger SRT Demon. The Challenger R/T Scat Pack 1320 is a drag-oriented, street-legal muscle car and a blank canvas for the serious grassroots drag racer. The 2019 Dodge Durango SRT, America’s fastest, most powerful and most capable three-row SUV with a best-in-class tow rating of 8,700 lbs., completes the brand's performance lineup. These visceral performance models join a 2019 brand lineup that includes the Durango, Grand Caravan, Journey, Charger and Challenger — a showroom that offers performance at every price point.
 

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Discussion Starter #2
Dodge Powers Past 500 Million Horsepower Goal Two Months Ahead of Target
Dodge fans who want to order their Charger or Challenger to their perfect specification need to act quickly; 2019 model year ordering closes Wed., Oct. 23, 2019

    • Unrivaled performance more attainable than ever before
    • Dodge Challenger reported a record third quarter in 2019; record sales in 2018
    • In 2019, Dodge Charger notched its highest third-quarter sales in 13 years; on pace to lead the U.S. large car segment for three years running in 2019
    • Durango is on track to have its best calendar year sales total since 2005
    • “Dodge Power Dollars” $10 per horsepower cash allowance is available on any 2019 Dodge Charger, Challenger or Durango from dealer inventory until Jan. 2, 2020
    • Customers who want to order their Charger or Challenger to their perfect specification need to act quickly; 2019 model-year ordering closes on Wed., Oct. 23, 2019
    • Dodge has a plan to thank its loyal fans for the extra horsepower push with a social media event. Details will be announced next week


October 22, 2019 , Auburn Hills, Mich. - America’s performance brand continues to push the limits. Leveraging its unrivaled performance and unmatched horsepower, combined with the industry-exclusive “Dodge Power Dollars” program, which gives customers across the United States who purchase any 2019 Dodge Challenger, Dodge Charger or Dodge Durango a $10 per horsepower cash allowance, the Dodge brand has blown past its initial goal of growing to 500 million horsepower by the end of the year, more than two months ahead of its goal.

“‘Dodge Power Dollars’ has more than exceeded our expectations, giving a huge boost to Dodge performance across the country and helping us reach our goal of putting a half billion horsepower into the hands of our loyal enthusiast by the end of the year,” said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. “These Dodge muscle cars are attracting a new generation of shoppers who are drawn to the performance, attitude and personality of the Dodge brand – a brand that continues to differentiate itself within the car segment. This is the golden age of muscle cars."

The Dodge Challenger reported a record third quarter in 2019, building on its best ever sales record in 2018, while the Charger notched its highest level of third-quarter sales in 13 years, on pace to lead the U.S. large car segment for three years running in 2019. Over the past decade, Challenger and Charger sales have increased more than 60 percent. Durango is on track to have its best calendar-year sales total since 2005.

Dodge fans can order their 2019 model-year muscle car to spec until Wednesday, October 23
The “Dodge Power Dollars” $10 per horsepower cash allowance is available on any 2019 Dodge Charger, Challenger or Durango from dealer inventory until Jan. 2, 2020.

Fans looking to order their Charger or Challenger to their exact specification need to act quickly. Customers can order their 2019 model-year muscle car to spec until Wednesday; 2019 model-year ordering closes on Oct. 23, 2019.

“Dodge Power Dollars” examples include:
Challenger
Model HorsepowerCash allowance
Hellcat Redeye797$7,970
Hellcat717$7,170
R/T Scat Pack485$4,850
R/T375$3,750
GT AWD305$3,050
GT305$3,050
SXT AWD305$3,050
SXT305$3,050

Charger
Model HorsepowerCash allowance
Hellcat707$7,070
Scat Pack485$4,850
R/T370$3,700
GT300$3,000
SXT AWD300$3,000
SXT292$2,920

Durango
Model HorsepowerCash allowance
SRT475$4,750
R/T360$3,600
Citadel295$2,950
GT295$2,950
SXT293$2,930

Despite reaching its 500 million horsepower goal ahead of its year-end target, Dodge isn't resting. The brand has a plan to thank its loyal fans for the extra horsepower push with a social media event. Details will be announced next week.

About Dodge//SRT
For more than 100 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge. Their influence continues today as Dodge proudly offers a complete lineup of performance vehicles that stand out in their own segments. For 2020, Dodge literally expands its high-performance Charger model lineup, adding a Widebody exterior to America’s only four-door muscle car. The 2020 Dodge Charger SRT Hellcat maintains its reign as the most powerful and fastest mass-produced sedan in the world.

The 2020 Dodge lineup also features the 2020 Dodge Challenger SRT Hellcat Redeye, 2020 Dodge Challenger SRT Hellcat, the Challenger R/T Scat Pack Widebody and the 2020 Challenger R/T Scat Pack 1320. The 2020 Dodge Durango SRT, the fastest, most powerful and most capable American three-row SUV, completes the brand's performance lineup. These visceral performance models join a 2020 brand lineup that includes the Durango, Grand Caravan, Journey, Charger and Challenger. Dodge is part of the portfolio of brands offered by global automaker Fiat Chrysler Automobiles. For more information regarding FCA (NYSE: FCAU/ MTA: FCA), please visit www.fcagroup.com.
 

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Discussion Starter #3
Dodge to Welcome Five New Owners Into the Brotherhood of Muscle With Horsepower Challenge

    • Five lucky consumers have the chance to take home a special-edition TorRed Dodge Challenger SRT Hellcat Redeye
    • Details on weekly “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers,” featuring a multiple choice horsepower-inspired question, can be found at Dodge.com every Tuesday, starting Nov. 5
    • First weekly “Dodge Horsepower Challenge” question, announced by Bill Goldberg (professional athlete, pro wrestler and automobile aficionado), begins Tuesday, Nov. 5 and ends Monday, Nov.11
    • New Challenge questions announced by Goldberg will launch on Tuesdays at 8 a.m. ET and run through the following Monday at 11:59 p.m. ET
    • The answer to each week’s Challenge question will be available on Dodge.com one week from its release (that following Tuesday) at 8 a.m. ET
    • One clue per day, in the form of hidden hashtags in imagery, will be given across the Dodge brand’s Twitter and Instagram channels to help narrow down the multiple choice options

October 29, 2019 , Auburn Hills, Mich. - As a “thank you” to Dodge owners and fans for helping the brand achieve its 500 million horsepower goal early, the brand is launching the “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers,” starting on Tuesday, Nov. 5, on Dodge.com. Every week for the next five weeks, one lucky Dodge enthusiast will have the chance to take home a special-edition TorRed Dodge Challenger SRT Hellcat Redeye. The key to being eligible to win a Challenger lies in answering at least one of the weekly multiple choice challenge questions correctly.

"At Dodge, we know that no matter how much horsepower you have, a little more can't hurt. So we're giving all our loyal fans an opportunity to get one of our highest horsepower Challenger models for free," said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. "Unfortunately, there isn't really any such thing as free horsepower, so these five lucky Dodge fans will have to earn their way in by answering a horsepower question. Ok, the questions are ridiculously difficult, but it is a free Challenger SRT Hellcat Redeye, and we'll help you along the way."

The “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers” consists of Bill Goldberg providing horsepower-inspired challenge questions with multiple choice responses online at Dodge.com every Tuesday, beginning Nov. 5. Consumers can visit the Dodge brand’s Twitter and Instagram channels before attempting to answer the questions to discover clues in the form of hidden hashtags in imagery to help narrow down the multiple choice options.

Each week’s new challenge question will launch on Tuesday at 8 a.m. ET and run through the following Monday at 11:59 p.m. ET. The answer to each week’s Challenge question will be available on Dodge.com one week from its release (that following Tuesday) at 8 a.m. ET.

Bill Goldberg, professional athlete, pro wrestler and automobile aficionado, will announce each week’s challenge question on Dodge.com. Goldberg starred as “Santa” in the Dodge brand’s holiday campaign last year.

For official rules, visit Dodge.com.

Dodge Power Dollars’ more than exceeded the brand’s expectations, giving a huge boost to Dodge performance across the country and helping the brand reach its goal of putting a half billion horsepower into the hands of its loyal enthusiasts by the end of the 2019. The Dodge muscle cars are attracting a new generation of shoppers who are drawn to the performance, attitude and personality of the Dodge brand – a brand that continues to differentiate itself within the car segment.

Leveraging its unrivaled performance and unmatched horsepower, combined with the industry-exclusive “Dodge Power Dollars” program, which gives customers across the United States who purchase any 2019 Dodge Challenger, Dodge Charger or Dodge Durango a $10 per horsepower cash allowance, the Dodge brand has blown past its initial goal of growing to 500 million horsepower by the end of the year, more than two months ahead of its goal.

The Dodge Challenger reported a record third quarter in 2019, building on its best ever sales record in 2018, while the Charger notched its highest level of third-quarter sales in 13 years, on pace to lead the U.S. large car segment for three years running in 2019. Over the past decade, Challenger and Charger sales have increased more than 60 percent. Durango is on track to have its best calendar-year sales total since 2005.

About Dodge//SRT
For more than 100 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge. Their influence continues today as Dodge proudly offers a complete lineup of performance vehicles that stand out in their own segments. For 2020, Dodge literally expands its high-performance Charger model lineup, adding a Widebody exterior to America’s only four-door muscle car. The 2020 Dodge Charger SRT Hellcat maintains its reign as the most powerful and fastest mass-produced sedan in the world.

The 2020 Dodge lineup also features the 2020 Dodge Challenger SRT Hellcat Redeye, 2020 Dodge Challenger SRT Hellcat, the Challenger R/T Scat Pack Widebody and the 2020 Challenger R/T Scat Pack 1320. The 2020 Dodge Durango SRT, the fastest, most powerful and most capable American three-row SUV, completes the brand's performance lineup. These visceral performance models join a 2020 brand lineup that includes the Durango, Grand Caravan, Journey, Charger and Challenger. Dodge is part of the portfolio of brands offered by global automaker Fiat Chrysler Automobiles. For more information regarding FCA (NYSE: FCAU/ MTA: FCA), please visit www.fcagroup.com.
 

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Discussion Starter #4
Game On: Dodge Releases First “Dodge Horsepower Challenge” Question
  • First weekly “Dodge Horsepower Challenge” question, announced by professional athlete, pro wrestler and automobile aficionado Bill Goldberg, is now available online at www.Dodge.com
  • The answer to the first Challenge question will be available on Dodge.com one week from its release, on Tuesday, Nov. 12 at 8 a.m. ET
  • One clue per day, in the form of hidden hashtags in imagery, will be given across the Dodge brand’s Twitter and Instagram channels to help narrow down the multiple choice options
  • Five lucky Dodge enthusiasts have the chance to take home a special-edition TorRed Dodge Challenger SRT Hellcat Redeye


November 5, 2019 , Auburn Hills, Mich. - Dodge fans can now get in on the game – the big horsepower game – as the brand officially launches the Dodge Horsepower Challenge and the chance to win one of five special-edition TorRed Dodge Challenger SRT Hellcat Redeye models.

Dodge announced last week that the brand will welcome five new owners into the Brotherhood of Muscle with the “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers.” The first challenge question is available now online at www.Dodge.com. Every week for the next five weeks, one lucky Dodge enthusiast will have the chance to become the proud owner of one of these special-edition Challenger SRT Hellcat Redeye models. The key to being eligible to win a Challenger lies in answering at least one of the weekly multiple choice challenge questions correctly.

Week 1 “Dodge Horsepower Challenge” Question (Tuesday, Nov. 5):
We all know the fastest way between two points is a straight line. That’s why the Challenger embraces straightaways.

The fastest time ever run at Pikes Peak is 7:57. That’s too long. If we removed all the curves, making a straight line from top to bottom, how quickly could a Challenger SRT Hellcat Redeye reach the top?

Question 1 | Dodge Horsepower Challenge





“We never said it would be easy,” said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. “But I can guarantee that the time spent behind the wheel of a Challenger SRT Hellcat Redeye, the most powerful, quickest and fastest muscle car, will be worth the effort. And we’ll even help you – I strongly encourage our fans to go to the Dodge Instagram and Twitter channels to find the clues we'll be giving every day to help narrow down the correct response.”

Consumers can visit the Dodge brand’s Twitter and Instagram channels before attempting to answer the questions to discover clues in the form of hidden hashtags in imagery to help narrow down the multiple choice options.

The “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers” consists of Bill Goldberg providing horsepower-inspired challenge questions with multiple choice responses online at Dodge.com every Tuesday, beginning Nov. 5, for five weeks. Each week’s new challenge question will launch on Tuesday at 8 a.m. ET and run through the following Monday at 11:59 p.m. ET. The answer to each week’s challenge question will be available on Dodge.com one week from its release (that following Tuesday) at 8 a.m. ET.

Bill Goldberg, professional athlete, pro wrestler and automobile aficionado, will announce each week’s challenge question on Dodge.com. Goldberg starred as “Santa” in the Dodge brand’s holiday campaign last year.

For official rules, visit Dodge.com.
 

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Discussion Starter #5
Second “Dodge Horsepower Challenge” Released – With the Answer to Last Week’s Question – Now on Dodge.com
Fans Flock to the Brand’s Social and Digital Channels to Participate in the “Dodge Horsepower Challenge”
  • Second weekly “Dodge Horsepower Challenge” question, announced by professional athlete, pro wrestler and automobile aficionado Bill Goldberg, is now available online at www.Dodge.com
  • The answer to the first Challenge question is now available on Dodge.com; Answers are posted at Dodge.com one week from Tuesday release date at 8 a.m. ET
  • One clue per day (Tuesday through Saturday), in the form of hidden hashtags in imagery, will be given across the Dodge brand’s Twitter and Instagram channels to help narrow down the multiple choice options
  • Five lucky Dodge enthusiasts have the chance to take home a special-edition TorRed Dodge Challenger SRT Hellcat Redeye


November 12, 2019 , Auburn Hills, Mich. - The answer to the first “Dodge Horsepower Challenge,” in addition to the second weekly challenge question, is now available online at Dodge.com. Dodge recently announced that it will welcome five new owners into the Brotherhood of Muscle with the “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers,” which gives five consumers the chance to win one of five special-edition TorRed Dodge Challenger SRT Hellcat Redeye models. The key to being eligible to win a Challenger lies in answering at least one of the weekly multiple choice challenge questions correctly.

“Dodge fans have inundated our social channels this past week to find hidden hashtags to help them answer the first Dodge Horsepower Challenge question,” said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. “And I have to say, I’m impressed. Over 3,000 enthusiasts have answered the challenge correctly. So as we release Challenge #2, don’t give up hope, we’ll continue to give out clues on Twitter and Instagram to help.”

Week 2 “Dodge Horsepower Challenge” Question (Nov. 12): click here
Our competitors have modes to make their cars quieter ….

Q. If we wanted our cars to be quieter, we’d just have to make ‘em go faster. How much horsepower would the 2019 Dodge Challenger SRT Hellcat Redeye need to get somewhere before the sound of its engine does?



The answer to the first challenge question below, posed on November 5, is available now online at www.Dodge.com.

Q. The fastest time ever run at Pikes Peak is 7:57. That’s too long. If we removed all the curves, making a straight line from top to bottom, how quickly could a Dodge Challenger SRT Hellcat Redeye reach the top?

A. To see the answer, click here.



Consumers can visit the Dodge brand’s Twitter and Instagram channels, before attempting to answer the questions, to discover clues in the form of hidden hashtags in imagery to help narrow down the multiple choice options, which are given once daily Tuesday through Saturday.

The “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers” consists of Bill Goldberg providing horsepower-inspired challenge questions with multiple choice responses online at Dodge.com every Tuesday, beginning Nov. 5, for five weeks. Each week’s new challenge question will launch on Tuesday at 8 a.m. ET and run through the following Monday at 11:59 p.m. ET. The answer to each week’s challenge question will be available on Dodge.com one week from its release (that following Tuesday) at 8 a.m. ET.

Bill Goldberg, professional athlete, pro wrestler and automobile aficionado, will announce each week’s challenge question on Dodge.com. Goldberg starred as “Santa” in the Dodge brand’s holiday campaign last year.

For official rules, visit Dodge.com.

About Dodge//SRT
For more than 100 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge. Their influence continues today as Dodge proudly offers a complete lineup of performance vehicles that stand out in their own segments. For 2020, Dodge literally expands its high-performance Charger model lineup, adding a Widebody exterior to America’s only four-door muscle car. The 2020 Dodge Charger SRT Hellcat maintains its reign as the most powerful and fastest mass-produced sedan in the world.

The 2020 Dodge lineup also features the 2020 Dodge Challenger SRT Hellcat Redeye, 2020 Dodge Challenger SRT Hellcat, the Challenger R/T Scat Pack Widebody and the 2020 Challenger R/T Scat Pack 1320. The 2020 Dodge Durango SRT, the fastest, most powerful and most capable American three-row SUV, completes the brand's performance lineup. These visceral performance models join a 2020 brand lineup that includes the Durango, Grand Caravan, Journey, Charger and Challenger. Dodge is part of the portfolio of brands offered by global automaker Fiat Chrysler Automobiles. For more information regarding FCA (NYSE: FCAU/ MTA: FCA), please visit www.fcagroup.com.
 

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Discussion Starter #6 (Edited)
“Dodge Horsepower Challenge” #3 Released – With the Answer to Last Week’s #2 Question – Now on Dodge.com

    • Third weekly “Dodge Horsepower Challenge” question, announced by professional athlete, pro wrestler and automobile aficionado Bill Goldberg, is now available online at Dodge.com

    • The answer to Challenge #2 is now also available on Dodge.com; Answers are posted at Dodge.com one week from Tuesday release date at 8 a.m. ET

    • One clue per day (Tuesday through Saturday), in the form of hidden hashtags in imagery, will be given across the Dodge brand’s Twitter and Instagram channels to help narrow down the multiple choice options

    • Five lucky Dodge enthusiasts have the chance to take home a special-edition TorRed Dodge Challenger SRT Hellcat Redeye
November 19, 2019 , Auburn Hills, Mich. -

The answer to the second “Dodge Horsepower Challenge,” in addition to the release of the third weekly challenge question, is now available online at Dodge.com. Dodge recently announced that it will welcome five new owners into the Brotherhood of Muscle with the “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers,” which gives five consumers the chance to win one of five special-edition TorRed Dodge Challenger SRT Hellcat Redeye models. The key to being eligible to win a Challenger lies in answering at least one of the weekly multiple choice challenge questions correctly.


"Our Dodge fans have proven that not only do they know their Muscle Cars, they're also really good with a calculator," said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. "Only 2 of the 5 challenges have been released, and we've had over 4,000 fans that came up with the correct answers. Each one now has a shot at taking home a Dodge Challenger SRT Hellcat Redeye, and with three Challenges remaining, so do you.”

Week 3 “Dodge Horsepower Challenge” Question (Nov. 19): click here
Dodge is known for appearing in some pretty amazing action movie stunts. Well, now we’re challenging you to think about what it takes to pull it off…

Q. If we recreated the scene from “Fast & Furious 7” and dropped a Challenger SRT® Hellcat Redeye Widebody from a C-130 aircraft at 5,280 ft, how much horsepower would it take to drive past it before it hits the ground if you’re 1 mile away?



The answer to the second challenge question below, posed on November 12, is available now online at www.Dodge.com.

Q. If we wanted our cars to be quieter, we’d just have to make ‘em go faster. How much horsepower would the 2019 Dodge Challenger SRT Hellcat Redeye need to get somewhere before the sound of its engine does?

A. To see the answer, click here.

Consumers can visit the Dodge brand’s Twitter and Instagram channels, before attempting to answer the questions, to discover clues in the form of hidden hashtags in imagery to help narrow down the multiple choice options, which are given once daily Tuesday through Saturday.

The “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers” consists of Bill Goldberg (professional athlete, pro wrestler and automobile aficionado) providing horsepower-inspired challenge questions with multiple choice responses online at Dodge.com every Tuesday, beginning Nov. 5, for five weeks. Each week’s new challenge question will launch on Tuesday at 8 a.m. ET and run through the following Monday at 11:59 p.m. ET. The answer to each week’s challenge question will be available on Dodge.com one week from its release (that following Tuesday) at 8 a.m. ET.

For official rules, visit Dodge.com.
 

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Discussion Starter #7 (Edited)
'Dodge Horsepower Challenge' Question #4 Released – With the Answer to Last Week’s Question – Now on Dodge.com


    • Fourth weekly “Dodge Horsepower Challenge” question, announced by professional athlete, pro wrestler and automobile aficionado Bill Goldberg, is now available online at Dodge.com

    • The answer to Challenge #3 is also now available on Dodge.com; Answers are posted at Dodge.com one week from the Tuesday release date at 8 a.m. ET

    • One clue per day (Tuesday through Saturday), in the form of hidden hashtags in imagery, will be given across the Dodge brand’s Twitter and Instagram channels to help narrow down the multiple choice options

    • Five lucky Dodge enthusiasts have the chance to take home a special-edition TorRed Dodge Challenger SRT Hellcat Redeye
November 26, 2019 , Auburn Hills, Mich. - The answer to the third question in the “Dodge Horsepower Challenge,” in addition to the release of the fourth weekly challenge question, is now available online at Dodge.com. Dodge recently announced that it will welcome five new owners into the Brotherhood of Muscle with the “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers,” which gives five consumers the chance to win one of five special-edition TorRed Dodge Challenger SRT Hellcat Redeye models. The key to being eligible to win a Challenger lies in answering at least one of the weekly multiple choice challenge questions correctly.

"We’re getting closer to the finish line,” said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. “As the Thanksgiving holiday dinner approaches, we’re going to give you one more challenge to chew on and we invite you to share it with your family and friends in order to stir up the conversation.”

Week 4 “Dodge Horsepower Challenge” Question (Nov. 26): click here
Online trolls drive us crazy saying that our cars are big, heavy and that they drive like boats. Well, our solution to everything is more horsepower.

Q. In 1921, the Dodge Brothers built a boat named the SS Delphine, with a whopping 3000 HP. How much horsepower would a Challenger SRT® Hellcat Redeye need to tow the SS Delphine to meet the industry standard SAE specs for the Davis Dam Grade Climb?


The answer to the third challenge question below, posed on November 19, is available now online at www.Dodge.com.

Q. If we recreated the scene from “Fast & Furious 7” and dropped a Challenger SRT Hellcat Redeye Widebody from a C-130 aircraft at 5,280 ft, how much horsepower would it take to drive past it before it hits the ground if you’re one mile away?

A. To see the answer, click here.



Consumers can visit the Dodge brand’s Twitter and Instagram channels before attempting to answer the questions to discover clues in the form of hidden hashtags in imagery to help narrow down the multiple choice options, which are given once daily Tuesday through Saturday.

The “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers” consists of Bill Goldberg (professional athlete, pro wrestler and automobile aficionado) providing horsepower-inspired challenge questions with multiple choice responses online at Dodge.com every Tuesday, beginning Nov. 5, for five weeks. Each week’s new challenge question will launch on Tuesday at 8 a.m. ET and run through the following Monday at 11:59 p.m. ET. The answer to each week’s challenge question will be available on Dodge.com one week from its release (that following Tuesday) at 8 a.m. ET.

For official rules, visit Dodge.com.
 

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Discussion Starter #8
Fifth and Final 'Dodge Horsepower Challenge' Released on Dodge.com

    • Final weekly “Dodge Horsepower Challenge” question, announced by professional athlete, pro wrestler and automobile aficionado Bill Goldberg, is now available online at Dodge.com
    • The answer to Challenge question #4 is also now available on Dodge.com; Answers are posted at Dodge.com one week from the Tuesday release date at 8 a.m. ET
    • One clue per day (Tuesday through Saturday), in the form of hidden hashtags in imagery, will be given across the Dodge brand’s Twitter and Instagram channels to help narrow down the multiple choice options
    • Five lucky Dodge enthusiasts have the chance to take home a special-edition TorRed Dodge Challenger SRT Hellcat Redeye
    • Winners to be announced before the end of December
December 3, 2019 , Auburn Hills, Mich. - The fifth and final “Dodge Horsepower Challenge” is now available online at Dodge.com. Dodge recently announced that it will welcome five new owners into the Brotherhood of Muscle with the “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers,” which gives five consumers the chance to win one of five special-edition TorRed Dodge Challenger SRT Hellcat Redeye models. The key to being eligible to win a Challenger lies in answering at least one of the weekly multiple choice challenge questions correctly.

"This is your last chance to take home a Dodge Challenger SRT Hellcat Redeye as part of our weekly challenge, so head over to Dodge.com while you can,” said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. “Our five lucky winners will be announced shortly and have their Challengers delivered to them just in time for the holidays.”

Week 5 “Dodge Horsepower Challenge” Question (Dec. 3): click here
Cyber Monday was huge this year and Goldberg has an insane amount of presents to deliver on time.

Q. His sleigh currently runs at 203 mph, but he needs it to reach 400 mph. If Goldberg is delivering presents at an altitude of 5,813.6 ft, with the same drag and weight of a 2019 Dodge Challenger SRT Hellcat Redeye, how much HP would he need to reach 400 mph?



The answer to the fourth challenge question below, posed on November 26, is available now online at www.Dodge.com.

Q. In 1921, the Dodge Brothers built a boat named the SS Delphine, with a whopping 3,000 HP. How much horsepower would a Dodge Challenger SRT Hellcat Redeye need to tow the SS Delphine to meet the industry standard SAE specs for the Davis Dam Grade Climb?


A. To see the answer, click here.


Consumers can visit the Dodge brand’s Twitter and Instagram channels before attempting to answer the questions to discover clues in the form of hidden hashtags in imagery to help narrow down the multiple choice options, which are given once daily Tuesday through Saturday.

The “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers” consists of Bill Goldberg (professional athlete, pro wrestler and automobile aficionado) providing horsepower-inspired challenge questions with multiple choice responses online at Dodge.com every Tuesday, beginning Nov. 5, for five weeks. Each week’s new challenge question will launch on Tuesday at 8 a.m. ET and run through the following Monday at 11:59 p.m. ET. The answer to each week’s challenge question will be available on Dodge.com one week from its release (that following Tuesday) at 8 a.m. ET.

For official rules, visit Dodge.com.
 
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