Dodge Nitro Forum banner

1 - 5 of 5 Posts

·
Super Moderator
Joined
·
23,350 Posts
Discussion Starter #1
Cars, Movies and Music Come Together as Dodge Partners with Universal Pictures and Atlantic Records on 'Furious 7'



'Furious 7' opens April 3 and features 2015 Dodge Challenger, Dodge Charger R/T and 'armored' Jeep® Wrangler Unlimited
Dodge launches multitier marketing initiative to promote action-thriller, including 'Flash to the Future' television ads for U.S. markets and across international countries, and Furious 7 web landing page at Dodge Muscle Cars Featured in Furious 7 Movie
Dodge vehicles also showcased in new music videos of songs from Atlantic Records 'Furious 7: Original Motion Picture Soundtrack,' available in stores and at online retailers March 17



March 9, 2015 , Auburn Hills, Mich. -



Dodge, which has been a part of the blockbuster Fast & Furious franchise since its inception, announced today a promotional partnership with Universal Pictures for "Furious 7," in theaters April 3, and a first-ever partnership with Atlantic Records on music videos that support the label’s “Furious 7: Original Motion Picture Soundtrack,” available March 17 and available now for pre-order at http://smarturl.it/furious7.

A Candy Red 2015 Dodge Charger, driven by Dominic (Dom) Toretto (Vin Diesel) in various chase scenes throughout “Furious 7"; a Sublime Green and Black 2015 Dodge Challenger R/T driven by Letty Ortiz (Michelle Rodrigues); and an armored 2015 Jeep Wrangler Unlimited driven by Tej Parker (Chris “Ludacris” Bridges), play prominent roles in the movie. In all, FCA US provided nearly 30 vehicles for the movie production.

Many high performance Dodge vehicles – including the 707-horsepower Dodge Challenger SRT Hellcat and Dodge Charger SRT Hellcat, 645-horsepower Dodge Viper GTS and other new and vintage Dodge vehicles – are featured in music videos Atlantic is releasing in support of its original movie soundtrack album.

“Fast Dodge cars, adrenaline-filled action and heart-pounding music have fueled the Fast & Furious movie franchise,” said Olivier Francois, Chief Marketing Officer, FCA – Global. “For the first time, Dodge is broadening its long-time partnership with an innovative new Atlantic Records collaboration that truly expands the power and reach of the Fast & Furious franchise and provides a natural extension for showcasing Dodge’s most powerful new performance vehicles to movie, music and car enthusiasts everywhere.”

Dodge will support its promotional partnership with Universal with a multitier marketing initiative that includes televisions spots for the U.S. and international markets, social media and digital marketing campaigns, and a special Furious 7 landing page on the brand’s website.

Television Ads
Dodge created new television commercials to promote "Furious 7," including a national spot debuting March 9, featuring the 2015 Dodge Challenger. In addition, television spots featuring the 2015 Dodge Charger will air in the Middle East and ones featuring the 2015 Jeep Wrangler will air in other international markets. All ads include clips from the movie and new vehicle footage.

The “Flash to the Future” national spot opens at a Dodge dealership with a customer walking up to and getting into a Dodge Challenger R/T. As he admires the interior and gets a feel for the Challenger, he suddenly is launched into a high-octane, aggressive, intense fantasy of the "Furious 7" world, which includes an action-packed scene from the movie. The spot cuts back to the reality of the customer at the dealership and closes with a voice over saying “It’s not Fast & Furious without a Dodge. 'Furious 7' in theaters starting April 3.”

The spots were created in partnership with full-service advertising agency, Doner.

New Dodge 'Furious 7' Landing Page
Fans can check out the Dodge Muscle Cars Featured in Furious 7 Movie website to explore the muscle behind the movie and find out more about the "Furious 7" good guys, bad guys and cars. The site includes movie stills and information about the Dodge Challenger SRT Hellcat, Charger SRT Hellcat, Charger R/T Scat Pack and Charger 392 HEMI® Scat Pack Shaker.


Atlantic Records Music Videos
On March 17, Atlantic Records will release “Furious 7: Original Motion Picture Soundtrack,” the musical companion to Universal Picture’s "Furious 7." In the weeks leading up to the album’s debut, Atlantic has been releasing a series of exclusive singles from artists including Kid Ink, Y.G., Wale, Tyga & Rich Homie Quan’s “Ride Out,” T.I. & Young Thug’s “Off Set” and Prince Royce’s “My Angel.” In an exclusive partnership with Dodge, America’s mainstream performance brand, current and vintage Dodge vehicles are featured in the music videos. A special “See You Again” video features six Dodge vehicles including the Sublime Green and Black 2015 Challenger from "Furious 7."

The “Furious 7: Original Motion Picture Soundtrack” is available for pre-order at http://smarturl.it/furious7 and streaming at http://smarturl.it/streamFurious7.

About 'Furious 7'
Continuing the global exploits in the unstoppable franchise built on speed, Vin Diesel, Paul Walker and Dwayne Johnson lead the returning cast of "Furious 7." James Wan directs this chapter of the hugely successful series that also welcomes back favorites Michelle Rodriguez, Jordana Brewster, Tyrese Gibson, Chris “Ludacris” Bridges, Elsa Pataky and Lucas Black.They are joined by international action stars new to the franchise including Jason Statham, Djimon Hounsou, Tony Jaa, Ronda Rousey, Nathalie Emmanuel and Kurt Russell. Neal H. Moritz, Vin Diesel and Michael Fottrell return to produce the film written by Chris Morgan. Additional "Furious 7" information is available at Furious 7 - Movie Trailers, Cast & Photos.
 

·
Super Moderator
Joined
·
23,350 Posts
Discussion Starter #2
Star power: Dodge brand vehicles in Furious 7.




Star power: Dodge brand vehicles in Furious 7.
The Fast & Furious crew is back. And once again, the Dodge brand will be lending them some muscle. Furious 7 opens nationwide this spring, and our vehicles will be showing their stuff on screen. Get a taste of the action — and be sure to check out Furious 7 when it hits theaters on April 3.


Check Them Out HERE
 

·
Super Moderator
Joined
·
23,350 Posts
Discussion Starter #3
Now that's getting off to a fast start!

Now that's getting off to a fast start!

04/06/2015


"Furious7," the latest installment of the Fast & Furious movie franchise, dominated the box office this past weekend, taking in more than $384 million worldwide. If you were one of the many in the audience, you couldn't miss the red 2015 Dodge Charger driven by Dom Toretto, the crazy Sublime Green and Black 2015 Dodge Challenger driven by Letty Ortiz, or the armored-up 2015 Jeep Wrangler Unlimited driven by Tej Parker. Check out the Furious7 page at the Dodge web site: Dodge Muscle Cars Featured in Furious 7 Movie. Tell us what you thought of the movie. And hold back on the spoilers for all your friends who haven't seen the movie yet!
 

·
Super Moderator
Joined
·
23,350 Posts
Discussion Starter #4
Guess How Many Cars Were Destroyed

Guess How Many Cars Were Destroyed in the Making of Furious 7

04/14/2015


Now that the dust is settling from all the hot action of the latest film in the Fast and Furious franchise, many people are wondering just how many cars were destroyed in the making of Furious 7, a movie that saw cars parachuting from planes, jumping from one building to another like a game of hopscotch , and dangling off the edge of a cliff like it’s no big deal.






According to a report from The Wall Street Journal, more than 230 cars bit the dust during filming for Furious 7, sometimes more than 25 a day. And what happened to them? Some would be taken to junkyards after a day of rigorous filming, but the cars in the worst shape were actually taken away by Bonnie’s Car Crushers, a company that buys junk cars. The owner, Richard Jansen, was ordered to shred or crush them to bits, to ensure no one found the famous cars in a junkyard and tried to fix them up and inevitably get injured.

SOURCE
 

·
Super Moderator
Joined
·
23,350 Posts
Discussion Starter #5
The man who built Furious 7's gravity-defying fleet of stunt cars



1970 Dodge Charger R/T - FAST, FURIOUS and OFF-ROAD, FURIOUS 7

Published on Apr 2, 2015

SHARE THIS VIDEO: http://youtu.be/PGeju_67Res

CHECK OUT OUR OTHER FAST AND FURIOUS CHARGER VIDEO: https://www.youtube.com/watch?v=1Zinc...

Recently we were lucky enough to be invited to Dennis McCarthy's shop in southern California to check out two of the cars from the new FURIOUS 7 movie. Dennis has been created and coordinating the vehicles for the Fast movies since Tokyo Drift, so if there's anyone to talk to about these amazing car movies, it's him.

Get an up close look at the custom built offroad charger used in the most memorable scenes in the new FURIOUS 7

Furious 7 releases on April 3rd in North America.... SO GO SEE IT.

Now go forth and share with thine friend-kin
 
1 - 5 of 5 Posts
Top