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Honda Insight first hybrid to top Japan auto sales

Posted Monday, May 11, 2009, 12:13 pm in Employee News

Honda’s Insight, billed as the cheapest gas-electric hybrid on the market, ranked as the top-selling vehicle in Japan for April—the first time a hybrid has clinched that spot, the Associated Press reported.

Honda Motor Co. has pitched the Insight as an affordable hybrid although such vehicles have a bigger price tag than gasoline engine cars because they’re packed with expensive green technology, the news service said. The Insight starts at 1.89 million yen ($19,000) in Japan, where it went on sale in February, and $19,800 in the United States, where it is starting to arrive in showrooms, the AP said.

Honda sold 10,481 Insight cars in April in Japan, according to data released Monday by the Japan Automobile Dealers Association, the news service reported. That marked the first time a hybrid model was Japan’s monthly best-seller, excluding minicars limited to an engine size of up to 660 cubic centimeters, the story said. (Associated Press/Detroit News)
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