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Craftsmanship, Elegance and Value: Chrysler Brand Introduces the New 2011 Chrysler 200

The Chrysler 200 is the new name for the redesigned Sebring mid-size sedan that will be manufactured at the Sterling Heights plant and shipped to dealers at the end of 2010.

September 14, 2010 , Auburn Hills, Mich. - Chrysler Group LLC today released photos of the new 2011 Chrysler 200 mid-sized sedan. Offering consumers exceptional craftsmanship inside and out, a refined and spirited driving experience, innovative technology, an abundance of standard safety features and an extraordinary level of standard content, the 2011 Chrysler 200 is an exciting alternative for customers that want style and substance, all at a surprising value.

Virtually every system in the sedan is new or upgraded for 2011, giving the Chrysler 200 its own identity and space in the highly competitive mid-size sedan segment. Exterior and sheet metal upgrades include: front and rear fascias and fenders, grille featuring the new Chrysler brand winged badge, hood, rear decklid and exterior mirrors, new projector headlamps and fog lamps, new LED taillamps and a LED center high-mounted stop light.

The Chrysler 200 gets a new powertrain lineup featuring the 2.4-liter I-4 World Gas Engine mated to either a four- or six-speed automatic transaxle, or the new Pentastar V-6 engine which produces 283 horsepower and 260 lb.-ft. of torque and is mated to a six-speed automatic transaxle; improved ride and handling tuning which includes stiffened body mounts and softer ride rate, improved suspension geometry with a raised roll center, a new rear sway bar, and new tires and an extensively upgraded treatment for the reduction of noise, vibration and harshness including acoustic laminated glass for the windshield and front door windows.

Quality materials abound in the beautifully updated new interior for 2011. Updates include a new instrument panel, bezels and gauge face, upgraded seats with a new design that incorporates more cushion material and revised spring geometry as well as new leather and cloth seating materials, new “soft touch” door trim panels, new “soft touch” armrests and dash and new heating and cooling outlets in the instrument panel with improved design and functionality.

The new 2011 Chrysler 200 provides drivers a beautifully inspired sedan that doesn’t compromise safety or practicality and offers the best value in its class. The Chrysler 200 will be built at the Sterling Heights Assembly Plant in Sterling Heights, Mich. and will arrive in dealerships in the fourth quarter 2010.

About Chrysler Group LLC
Chrysler Group LLC, formed in 2009 from a global strategic alliance with Fiat Group, produces Chrysler, Jeep®, Dodge, Ram Truck and Mopar® vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler’s culture of innovation – first established by Walter P. Chrysler in 1925 – and Fiat’s complementary technology – from a company whose heritage dates back to 1899.

Headquartered in Auburn Hills, Mich., Chrysler Group LLC’s product lineup features some of the world's most recognizable vehicles, including the Chrysler 300, Jeep Wrangler and Ram Truck. Fiat will contribute world-class technology, platforms and powertrains for small- and medium-size cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.

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Discussion Starter #2
Chrysler Brand Replacing Entire Model Lineup in '11 MY

* To view the complete 2011 Chrysler Group Product Information press kit, visit Chrysler Group Product Information 2011

Auburn Hills, Mich. , Sep 14, 2010 - The Chrysler Brand is experiencing a rejuvenation, and product is at the heart of it, replacing its full lineup with either all-new or significantly improved vehicles in just the next few months. As a sign of that change, the recently introduced all-new Chrysler winged badge logo will rightfully adorn all this new metal as it rolls out to the public.

The Brand itself is further defining itself, as well.

“What Chrysler Brand will be, and what will make it unique, is that it will give people beautiful shapes, which would otherwise be out of reach. It will always deliver a bit more than the customer expects,” said Olivier Francois, Chrysler Brand President & CEO. “At every turn, Chrysler Brand and its vehicles will deliver what people deserve, not just what they expect. It will take appointments – design, technology, and engines, to name a few – that were borne for a few and deliver them to the masses.”

Vehicles like the all-new, next generation 2011 Chrysler 300.

The iconic flagship, which has been the most awarded vehicle in automobile industry history, will debut its much anticipated, all-new, model later this year.

Expect more of the head-turning styling, acclaimed driving dynamics and an even more befitting interior when this vehicle comes to market.

Then there’s the Chrysler 200.

With so much change intended for the upcoming 2011 Chrysler 200 (formerly Sebring) sedan, the Company was driven to bestow a new nameplate on the car, as it deserves its own space and identity in the mid-size sedan segment. The Chrysler 200 will provide drivers a beautifully inspired sedan that doesn’t compromise safety or practicality while offering an extraordinary level of standard content, all at a surprising value.

Including elements from the 200 show car revealed in recent years on the auto show circuit, this vehicle will now compete head-to-head with the best of the mid-size segment, be it in looks, motoring excitement, refinement …what have you. A convertible version, one that is a true four-seat sedan, will follow.

Finally, though far from least, is the Chrysler Town & Country.

First, Chrysler created a segment (luxury) in the hotly contested minivan arena, after having introduced the first minivans U.S. consumers had ever seen some 25 years ago.

Next, it refused to rest on its laurels, and upped the ante once again. All the senses will be aroused by the 2011 Chrysler Town & Country minivan.

It is a beautifully inspired vehicle built with a craftsmanship, elegance and sophistication not found in other minivans. Additionally, the Town & Country provides the safety, security and driving dynamics consumers expect with the innovative technology that keeps Walter P. Chrysler’s legacy of engineering innovations alive and well.
Town & Country remains true to the Chrysler Brand credo, including being attainable to all, rather than merely a select few.

Change is coming at Chrysler Brand. The countdown has begun.
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