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Shanghai show provides showdown for global automakers

Posted Monday, Apr 20, 2009, 11:36 am in Employee News

World automakers are launching 13 new models Monday as they converge on China’s commercial capital for the Shanghai Auto show, a key showcase for the only major growing car market, the Associated Press reported.

From upstart BYD Auto to sports and luxury car makers like Porsche, automakers everywhere are zeroing in on China’s growth as they struggle through hard times elsewhere, the AP reported. Porsche kicked off the show on Sunday night by unveiling the Panamera, the German automaker’s first foray into the luxury sedan segment, the story said.

Like the company’s Cayenne SUV, the new four-door Panamera will be built at Porsche’s plant in Leipzig, Germany, according to the AP. It will be entering the market in Europe, South America and parts of Asia in September 2009, in North America and Australia in October, and in China in early 2010, the story said. (Associated Press/The Detroit News)
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