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Story Of The SRT Brand

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#1 · (Edited)
The Origin Story Of The SRT Brand Revealed

SRT stands for Street & Racing Technology, a high-performance automobile group that is within the Fiat Chrysler Automobiles company.



So, you might be wondering what SRT is - what it stands for, where it originates in the automotive history of the world, and what prompted its creation. We are here to help solve these mysteries and give you some answers.


For some background info, Chrysler put manpower into developing the highest-powered and the highest-performing vehicles for many decades now, going back to the mid 20th century.


In the beginning, the company used various experts who were independent contractors to figure out new and innovative ways to get engines to provide the most power, utilizing new techniques and specs to turn regular engines into "super-powered" creations.


Throughout the next decades in the 1960s and 1970s, they came up with new techniques that were utilized to enhance drag racing capabilities. A larger base of fans continued to develop and prompted the rise of the competition in the market - the Dodge SRT, a model that surely made the list of the best Dodge performance cars. Dodge has produced various models, with the company producing 15 of the greatest SRT cars ever made.


Let's dive a little deeper into what SRT is and the origin story of the SRT brand...



5 The Origin



SRT stands for Street & Racing Technology, a high-performance automobile group that is within the Fiat Chrysler Automobiles company, an Italian-American corporation that is the world's eighth-largest automaker.


In 1989, Dodge brought a new type of car to the market of the time, premiering at the North American International Auto Show in Detroit. The Dodge Viper was born, and received critical acclaim, spurring the production almost immediately.


SRT first began as "Team Viper", created to develop the Dodge Viper, a supercar that was a division of the FCA US LLC from 1991-2007. At the same time, a team had been working on the Plymouth Prowler concept model, which was then later released in the 90s. Chrysler then decided to make a power move. Chrysler had "Team Viper" merge with "Team Prowler," creating the Plymouth Prowler, a retro-styled production car that was manufactured from 1997-2002 by Daimler Chrysler.


SRT then later became SVE, or Specialty Vehicle Engineering. The innovations of this unique company led to the Dodge Ram SRT 10 reveal at the 2002 auto show, highlighting the acceleration and performance of the Viper engine.


SVE was then changed to PVO, Performance Vehicle Operations from 2002-2004. Despite all of these name changes, the mission remained the same. They were in charge of experimenting with existing technology to find new ways to improve the already-used mechanical parts.


PVO was destined to use cutting edge ideas with already existing technology, creating a quick, agile, and powerful lineup of cars.


All PVO vehicles used the SRT brand, until the development team was officially renamed "SRT" in 2004. The SRT brand today produces vehicles for Chrysler, Jeep, and Dodge.



4 The Naming



The naming used in the SRT models indicates the vehicle's engine type, so that the cars can be properly classified. The number that follows the SRT designation denotes the number of engine cylinders, like the SRT8 or the SRT10 being used to denote the 8.3-liter V10 engine.



3 Dodge SRT





In 2014, Chrysler announced that the SRT will be merged back into the Dodge brand. Viper owners and aficionados around the nation rejoiced, seeing the supercar brand return to its original roots and take place among the lineup of Hellcats, Challengers, and Chargers - I mean, just look at the fastest SRT models currently.




2 Fastest SRT Models



Currently, the highest-performing and fastest SRT production models today are the 2018 Dodge Challenger Demon, with a quarter-mile time of 9.65 seconds, the Dodge Charger Hellcat with a time of 11 seconds, and the 2013 Dodge Viper with a time of 11.1 seconds.


The SRT models have changed over the years, as with any car. The Dodge Challenger SRT8 has been in production since 2008 and is the quintessential American muscle car. Featuring a masculine look that builds on the look from the first model in the 70s, the 2008 Challenger features a 6.1-liter HEMI V8 engine.


The regular Dodge Challenger SRT has been produced from 2015-present, with the SRT performance brand producing two versions of this model - the Challenger SRT and the Challenger SRT Hellcat. The Hellcat is the pinnacle of muscle cars, coming in with the most powerful V8 engine made by Chrysler.


In addition, the Dodge Challenger SRT Demon has been manufactured from 2017 until 2019, combining the looks of a drag racing car with a beefed-up engine, featuring a 6.2-liter HEMI that produced a whopping 840 horsepower.



1 2020 Dodge Challenger Hellcat



If you have any doubt about the power of the SRT brand when merged with Dodge, just check out this Hellcat 2-door rear-wheel-drive coupe specs.


The base engine size is a whopping 6.2-liters, complete with the power of a punchy V8 engine. The acceleration for this car is a massive 717 horsepower, with 6,000 horsepower rpm.


The torque produced can reach upwards of 656 pounds per foot, with the torque rpm coming in at 4,800.
 
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#2 · (Edited)
15 Things You Never Knew About Dodge's SRT

Decorating some of Chrysler's most beastly models, the SRT badge has instilled excitement in car enthusiasts for decades. Here's why.

  • Apr 17, 2020


Every major car manufacturer has its own performance department, a kind of skunkworks where teams of talented engineers make cars that conservative shareholders in the board usually wouldn’t approve. BMW has its M Division, Mercedes has the AMG and Cadillac has V-Series.


However, there is one more important name that sets the standards in the industry for over 20 years. This is the famous Chrysler's SRT department, a place where octane dreams of car enthusiasts come to life. And in this list, we will present to you all the lesser-known but still fascinating information about the badge that turns every Chrysler-made car into a rocket.

What “SRT” Mean?



SRT stands for "Street & Racing Technology," which indicates that Chrysler started this department as a pure performance team dedicated to turning ordinary Mopars into world-class muscle machines.

14 The First, Unofficial SRT Product Was The Original Viper



The original Viper's development started in the late '80s, and SRT was first mentioned then. However, it still wasn’t the official brand name. The first name was SVE (Special Vehicle Engineering) which was changed to PVO (Performance Vehicle Operations) and then to SRT.



13 The SRT Was Officially Launched In?





The first SRT product was 2004 Dodge Neon SRT-4 - the American version of an affordable 4-cylinder performance car akin to the Japanese Subaru STI. Then, it was announced that Chrysler's performance division got a new name and will be developing a separate lineup of products.

12 From SRT-4 to SRT-10



Over the years, SRT tuned and developed all kinds of engines. From small, four-cylinder in Neon SRT-4, over V6 used in Crossfire SRT-6, and a host of mighty V8 engines, to the monstrous 8.4l V10 unit used in Dodge Vipers.



11 SRT Once Used Mercedes Engines





The unsuccessful marriage of Daimler and Chrysler left a mark on the SRT department as well. The Crossfire was, in fact, a Mercedes SLK, and Chrysler used the German-made 3.2-liter V6, put a supercharger on it, and called it the SRT-6.




10 SRT Also Made Concept Cars



Guys from SRT were also responsible for some of Chrysler's most memorable concept cars. Although not credited, they helped to create the Dodge Demon - no, not the Challenger but rathe an exciting roadster with the Neon SRT-4 engine. Later, they also developed the insane SRT Tomahawk supercar (pictured above). Unfortunately, the car never left the drawing board.



9 Turbocharged And Supercharged



So far, SRT has produced naturally-aspirated engines (V8), turbocharged engines (four-cylinder), and supercharged units (V6 and V8). We are sure that somebody in SRT is thinking of the future, and we will see a hybrid or even electric SRT product someday.

8 RHD SRT?



Even though American brands usually don’t produce right-hand-drive versions of their models, Chrysler and SRT did. This made it famous and respected in export markets, especially in Europe and Australia. Finally, guys who drive on the wrong side of the road had a proper American-made RHD muscle car.
 
#3 · (Edited)
7 The Rarest SRT Model Ever Made


Exclusivity is always an interesting question when it comes to specialty cars. Some SRT models were produced in several thousand examples, but there are a few that were produced in single digits. For example, the 2009 Chrysler 300 SRT-8 Touring (station wagon) with right-hand-drive was built in a single example! Talk about rare!

6 How Many Cars Did SRT Produce So Far?



We are glad to report that SRT has been real busy in the last 16 years or so and has produced a respectable number of vehicles. From 2004 till 2018 (an official number are only available until 2018 model year), there were precisely 237,135 units produced, which is impressive.





5 The Most Powerful SUV In The World





Horsepower never was in short supply in SRT, so every product is gunning for the “world's most powerful” title. In the case of the sublime Grand Cherokee Trackhawk, this is especially true. The mighty supercharged Hemi V8 delivers 707 hp to all four wheels, making this the most powerful SUV you can buy right from the showroom floor.

4 SRT's Global Popularity



Thanks to its well-thought lineup of products, brutal performance, and competitive price, SRT products are respected and recognized all over the world. Even in China, Chrysler dealers sell SRT models with great success.



3 SRT Made A Challenger Race Car



Even though SRT concentrated mostly on street-legal hot rods, they did produce a proper race car in 2014. It was based on the Challenger and made for the Trans Am racing series.

2 The Rumored Return Of The Viper



One of the biggest rumors concerning SRT is the potential return of legendary Viper. The Viper was discontinued in 2017, and ever since, fans have been demanding its return. Reports state that SRT is working on next-generation Viper, which will have unique V8 instead of the iconic V10 engine.



1 SRT Made A Pickup Truck



The SRT department made compact cars, coupes, convertibles, SUVs, and one truck. The 2004 to 2006 Dodge Ram SRT-10 was basically a Viper with a truck bed. With the V10 engine and 500 hp, this was the fastest truck of its time, and it still is an astonishing machine.
 
#4 ·
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