The MoVenture Begins – Ten Teams Embark on 1,900-mile Road Trip from Detroit to Mopar Mile-High NHRA Nationals
MoVenture to pit 10 teams on cross-country jaunt and scavenger hunt
Teams to collect points for taking in a broad slice of Americana and reporting back across social media outlets, including Facebook, Twitter and YouTube
Week-long event ends with Mopar-sponsored “Big-Block” event prior to Mopar NHRA Mile-High Nationals in Golden, Colo.
July 18, 2011 , Auburn Hills, Mich. - As far as we know, Jesse James’ hideout didn’t make the list and neither did Dogpatch, USA. There also is nothing on the scavenger hunt list about viewing “live rattlers” or stopping to collect fireworks.
But for 10 pairs of drivers and navigators driving new Chrysler, Dodge, Jeep®, Fiat and Ram vehicles, the next seven days will take them on a “MoVenture” road rally along 1,900 miles of roads with stops at nearly every form of Americana that you enjoyed from the third seat of the family station wagon. Along the way, they’ll enjoy the local cuisine and take in attractions that are found off the beaten path of interstates.
Staged by Mopar, Chrysler LLC’s service, parts and customer-care, the road rally and scavenger hunt will take the teams along a diverse set of roads encompassing metropolitan centers and small towns, from the Chrysler headquarters in Auburn Hills, Mich., just outside of Detroit, to Golden, Colo., where the rally concludes and participants have the opportunity to view the Mopar Mile-High NHRA Nationals at Bandimere Speedway.
Not just a point-to-point driving event, MoVenture rally participants will earn extra points by sharing their experiences with friends and followers via their social networks including Facebook, Twitter and YouTube.
“The Mopar MoVenture is geared to generate excitement surrounding Mopar’s flagship event, the Mopar Mile-High NHRA Nationals in Bandimere,” said Tricia Hecker, Head of Marketing, Mopar. “It is also an opportunity to meet an intense group of Mopar enthusiasts, share their experiences along the way while enjoying great American tradition of a summer road trip.”
With SHell picking up the tab for fuel and Autonet providing in-vehicle units for free Wi-Fi along the way, there will be no worries about running out of fuel or getting lost on a back road.
After a month-long search with applicants turning in videos of themselves expressing their passion for Mopar and why they wanted to participate in the trip, 10 teams have been selected by the Chrysler Group brands to take part in the all-expense paid MoVenture by Mopar.
Eric & Wendy Brown – Fiat 500 Sport - Team Brown
Hailing from Phoenix, both are founding members of the Desert Chapter of Fiat/Lancia Unlimited. An Italian car aficionado, Eric got his start fixing up old Lancias that he purchased with his father on regular trips to Europe. Wendy acquired the car bug through marriage and is a regular on the Italian car circuit across the country. Wendy is looking forward to a win for a new cargo liner for her Fiat 500.
Mike Scott & Gil Diaz – Dodge Charger R/T - Red Team
A huge Richard Petty fan all his life, Mike Scott is a huge fan of all things automotive and especially movies with Mopars. He’ll be teamed with his best friend, Gil Diaz who calls Hawaii his home. An Automotive Service Excellence (ASE) automotive technician by trade, Diaz is looking forward to a drive that is more than 70 miles – the longest cruising distance in Hawaii, as well as some real quarter mile racing at the Mopar Mile High Nationals, something that is non-existent in his state.
Keith and Derek – Chrysler 200 Limited - Blue Team
Partners in an equipment company from Fairfield, Ohio, Derek is a production manager for an equipment company and an avid outdoorsman who enjoys hunting and fishing. Keith works on restoring cars – a hobby that started at the early age of 12 with a project 1966 Plymouth Valiant. Both travel well together and are looking forward to a fun challenge.
Mandy and Jane – Jeep Grand Cherokee - Black Team
Friends since the sixth grade, Mandy and Jane met when they were both “army brats” at a military base. Jane lives in St. Louis and Mandy calls Ft. Lauderdale home, and both travel together with their husbands. The pair is looking forward to driving a new Jeep Grand Cherokee, sans husbands, on this once-in-a lifetime adventure.
Jefferson and Chris – Ram 1500 Crew “Outdoorsman” - Orange team
A lifelong gearhead, Jefferson owns 13 cars in various stages of restoration or modification. Mopars have always been his favorite with their unique lines and engine designs. Chris has balanced the daily driver/project car for years but acknowledges the project is finally getting its due in Jefferson’s shop and will be driving "… any day now …" a full-blown custom pickup truck that was passed to him from his father.
Susan and Craig – Dodge Charger V-6 – Green team
Introduced on a blind date more than 18 years ago and married for 15 years, Craig is a law enforcement officer and a lifelong car enthusiast who is a member of the Viper Club of America. Susan is a middle-school teacher and mom with two boys, Connor, age 10, and Marshall, age 7. Both are looking forward to the challenges and teamwork required for the MoVenture, as well as taking in the scenery and a few days away from the boys.
Lisa & Garrett – Jeep Wrangler Sahara - Yellow team
Despite growing up 10 minutes apart from each other in Toledo, Ohio, virtually in the shadow of the Jeep plant, Lisa and Garrett didn’t meet until both were attending college at Bowling Green State University. A glass blower by trade, Garrett moved to Vermont and Lisa soon followed. After a few years of battling the harsh New England winters, and being familiar with Jeep Wranglers that came out of Toledo, the pair purchased a 1993 Jeep Wrangler Sahara edition. The longer they drove the Jeep Wrangler, the more it became part of the family.
Chris and Sean – Ram 1500 Crew “Outdoorsman” – White team
Both Bob and Chris are car aficionados to the extreme, embracing anything with the Mopar badge as well as the whole car culture scene and embracing it through outlets in social media with programs including Motorama Live, Moparchat and Moparunlimited. Sean is from the Motor City and is a student majoring in automotive technology, alternative fuels and hybrid powertrains. Chris is from the epicenter of car culture, Southern California, and is an avid car enthusiast, race car driver and entrepreneur.
With more than $5,000 in prizes and Mopar gear up for grabs, including a chance to win a Mopar Katzkin leather interior for the vehicle of their choice, "...when are we going to get there..." takes on a whole new meaning for this road trip.