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AP
Toyota Overtakes Ford As US 2nd Biggest
Thursday January 3, 3:23 pm ET

By Dee-Ann Durbin, AP Auto Writer

Toyota Passes Ford As 2nd-Biggest Auto Seller in US in 2007, Ending Ford's 76-Year Lock

DETROIT (AP) -- Toyota Motor Corp. overtook Ford Motor Co. to become the No. 2 automaker by U.S. sales in 2007, using new products and relentless strategy to break Ford's 76-year lock on the position.

Toyota sold 2.62 million cars and trucks in 2007, which amounted to 48,226 more than Ford, according to sales figures released Thursday. Toyota's sales were up 3 percent for the year, buoyed by new products like the Toyota Tundra pickup, which saw sales jump 57 percent. Ford's sales fell 12 percent to 2.572 million vehicles.

General Motors Corp. remained the U.S. sales leader, selling 3.82 million vehicles in 2007. But that was down 6 percent from the previous year as customers turned away from some large sedans and sport utility vehicles and GM cut low-profit sales to employees and rental car agencies. GM's car sales fell 8 percent for the year while truck sales were down 4 percent.



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As many other news outlets did, Allpar reported that Ford had been the #2 automaker in US sales for over seven decades. However, Chrysler took that spot in 1936, due largely to the superior engineering and performance of Plymouth cars and Ford's refusal to keep up with modern safety and comfort standards, and held it until 1950, when Ford's more modern styling and more acceptable engineering pushed it back to #2. Thus, Toyota captured a position Ford has held for 56 years, a long time but not quite the 75 years typically reported.

Reported by DaveAdmin at (January 05 2008, 03 PM)
 
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